TERMIUM Plus^®

Fiche 1,  Justifications,  Anglais

Record number: 1, Textual support number: 1 CONT

Total addressable market (TAM) ... is the overall revenue opportunity that is available for a product or service if 100% market share is achieved. Because it represents the potential opportunity, it is often used to determine the level of funding or resources that a company should invest into a new product or business line. The concept of total addressable market is important for both startups and existing businesses because it allows them to prioritize specific products, customer segments, and business opportunities, taking into consideration the required resources and potential revenue impact.  3, fiche 1, Anglais, - total%20available%20market

Fiche 1,  Justifications,  Français

Record number: 1, Textual support number: 1 CONT

[Le] marché total disponible [...] est l'ensemble de la demande sur le marché pour un produit ou service.  1, fiche 1, Français, - march%C3%A9%20total%20disponible

Fiche 1,  Justifications,  Espagnol