TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

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Record 1 1975-03-11

English

Subject field(s)
  • Radio Arts
  • Television Arts
  • Advertising Media
OBS

--in broadcast, programs or time spots considered most desirable by advertisers.

French

Domaine(s)
  • Radio (Arts du spectacle)
  • Télévision (Arts du spectacle)
  • Supports publicitaires
OBS

le choix des stations et l'emplacement (heure et durée) de l'émission dans le cadre d'un plan de campagne est fonction du nombre d'auditeurs réels de la station. [p.5]

Spanish

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© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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