TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
promotional campaign [2 records]
Record 1 - internal organization data 2018-12-11
Record 1, English
Record 1, Subject field(s)
- Advertising Techniques
Record 1, Main entry term, English
- advertising campaign
1, record 1, English, advertising%20campaign
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- ad campaign 2, record 1, English, ad%20campaign
correct
- promotional campaign 3, record 1, English, promotional%20campaign
correct
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
A coordinated advertising effort over a certain period of time in carefully selected media with a specific objective ... 4, record 1, English, - advertising%20campaign
Record 1, French
Record 1, Domaine(s)
- Techniques publicitaires
Record 1, Main entry term, French
- campagne publicitaire
1, record 1, French, campagne%20publicitaire
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- campagne de publicité 2, record 1, French, campagne%20de%20publicit%C3%A9
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Ensemble des activités de publicité, qu'une firme utilise, pendant une période déterminée, pour présenter les caractéristiques d'un produit ou d'un service et pousser les consommateurs à une réaction d'achat ou autre. 3, record 1, French, - campagne%20publicitaire
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Técnicas publicitarias
Record 1, Main entry term, Spanish
- campaña publicitaria
1, record 1, Spanish, campa%C3%B1a%20publicitaria
correct, feminine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
- campaña de publicidad 2, record 1, Spanish, campa%C3%B1a%20de%20publicidad
correct, feminine noun
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Conjunto de acciones que se realizan en un período de tiempo para transmitir un mensaje a un público objetivo con unos medios determinados. 2, record 1, Spanish, - campa%C3%B1a%20publicitaria
Record 2 - internal organization data 2018-01-24
Record 2, English
Record 2, Subject field(s)
- Agricultural Economics
- Advertising Agencies and Services
Record 2, Main entry term, English
- promotional campaign
1, record 2, English, promotional%20campaign
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 OBS
e.g. for beef, milk. 1, record 2, English, - promotional%20campaign
Record 2, French
Record 2, Domaine(s)
- Économie agricole
- Agences et services de publicité
Record 2, Main entry term, French
- campagne publi-promotionnelle
1, record 2, French, campagne%20publi%2Dpromotionnelle
correct, feminine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record number: 2, Textual support number: 1 OBS
Par exemple en faveur de la viande de bœuf, des produits laitiers, du fromage. 1, record 2, French, - campagne%20publi%2Dpromotionnelle
Record 2, Spanish
Record 2, Textual support, Spanish
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