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Record 1 1981-10-13

English

Subject field(s)
  • Marketing

French

Domaine(s)
  • Commercialisation
OBS

Texte 610121 11/3/75 I.C. "sophisticated techniques of design validation" - p. 5 Consiste à mettre certaines formes ou couleurs à l'épreuve (...) On a ainsi constaté que le rouge est moins efficace que le jaune dans la signalisation. Claude Béique-I.C. validation n'a pas le sens de légitimer, ou autoriser ou justifier.

Spanish

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