TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

CANADIAN PRIVATE PROGRAMMATIC MARKETPLACE [1 record]

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Alphabetical list of terms

Record 1 2022-03-23

English

Subject field(s)
  • National Bodies and Committees (Canadian)
  • Advertising Media
  • Market Structure (Trade)
  • Informatics
OBS

… the Canadian Private Programmatic Marketplace … is a grouping of high quality, major Canadian digital platforms that can be used to help the Government of Canada achieve awareness objectives in its advertising campaigns.

French

Domaine(s)
  • Organismes et comités nationaux canadiens
  • Supports publicitaires
  • Morphologie des marchés (Commerce)
  • Informatique
OBS

[…] le Marché programmatique privé canadien […] regroupe les principales plateformes numériques canadiennes de haute qualité [et] peut être utilisé par le gouvernement du Canada pour atteindre les objectifs de sensibilisation dans le cadre de ses campagnes publicitaires.

Spanish

Campo(s) temático(s)
  • Organismos y comités nacionales canadienses
  • Medios de publicidad
  • Estructura del mercado (Comercio)
  • Informática
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