TERMIUM Plus®

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CONTENT ENGAGEMENT [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2018-04-26

English

Subject field(s)
  • Statistical Methods
  • Collaborative and Social Communications
  • Internet and Telematics
CONT

Content engagement is a term marketers use to reference the level of interest your online marketing material is gaining from your intended audience.

OBS

Content engagement may be measured using various indicators, including the following: number of clicks, number of shares, number of likes, scroll depth and time on page.

French

Domaine(s)
  • Méthodes statistiques
  • Communications collaboratives et sociales
  • Internet et télématique
OBS

Pour mesurer l'intérêt accordé au contenu, on peut tenir compte de divers indicateurs, dont les suivants : nombre de clics, nombre de partages, nombre de mentions «j'aime», profondeur de défilement et durée de consultation de la page.

Spanish

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