TERMIUM Plus®

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CONTEXTUAL TARGETING [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2025-10-07

English

Subject field(s)
  • Advertising Techniques
  • Internet and Telematics
CONT

Contextual targeting refers to showing ads to users based on the content of the webpage they are currently visiting. To do this, it does not need to track users' online behavior or their personal data.

French

Domaine(s)
  • Techniques publicitaires
  • Internet et télématique
CONT

Le ciblage contextuel est une stratégie de publicité en ligne qui implique de placer des annonces sur des pages web en fonction du contenu de ces dernières.

Spanish

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