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CYCLE VIE FAMILLE [1 record]

Record 1 2001-04-18

English

Subject field(s)
  • Marketing
  • Marketing Research
DEF

The series of life stages that a family goes through, starting with young single people and progressing through married stages with young and then older children, and ending with older married and single people.

French

Domaine(s)
  • Commercialisation
  • Étude du marché
DEF

Changements temporels dans la composition de la famille qui peuvent affecter les besoins de celle-ci, ses processus décisionnels et donc ses comportements de consommation en général.

Spanish

Campo(s) temático(s)
  • Comercialización
  • Estudio del mercado
DEF

Las fases por las que pasa la vida familiar [y que] influencian las necesidades y la capacidad de compra de los individuos [reflejándose] en su comportamiento como consumidor.

OBS

ciclo de vida familiar: término y definición extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial.

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