TERMIUM Plus®
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DISSONANCE [2 records]
Record 1 - internal organization data 1997-10-06
Record 1, English
Record 1, Subject field(s)
- Marketing Research
- Motivation and Advertising Psychology
Record 1, Main entry term, English
- dissonance
1, record 1, English, dissonance
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
After a buyer makes a decision, he may have second thoughts. He may have chosen from among several attractive alternatives - weighting the pros and cons and finally making a decision. Later doubts, however, may lead to dissonance - tension caused by uncertainty about the rightness of a decision. 1, record 1, English, - dissonance
Record 1, French
Record 1, Domaine(s)
- Étude du marché
- Motivation et psychologie de la publicité
Record 1, Main entry term, French
- dissonance
1, record 1, French, dissonance
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
Quand une personne choisit entre deux ou plusieurs possibilités, un malaise ou une dissonance surgit inévitablement parce que la personne sait bien que la décision qu'elle a prise comporte un certain nombre d'avantages et d'inconvénients. Cette dissonance naît après presque chaque décision et l'individu va invariablement prendre des mesures pour réduire cette dissonance. 1, record 1, French, - dissonance
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 1986-01-13
Record 2, English
Record 2, Subject field(s)
- Fine Arts
Record 2, Main entry term, English
- discord 1, record 2, English, discord
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record 2, French
Record 2, Domaine(s)
- Beaux-arts
Record 2, Main entry term, French
- dissonance 1, record 2, French, dissonance
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record number: 2, Textual support number: 1 OBS
en musique 1, record 2, French, - dissonance
Record 2, Spanish
Record 2, Textual support, Spanish
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