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FONCTION GESTION IMAGE MARQUE [1 record]

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Alphabetical list of terms

Record 1 1993-02-22

English

Subject field(s)
  • Federal Administration
CONT

A government institution that considers using a symbol to promote a special event, anniversary, or program, should ensure that the institution's corporate identity management function controls its application and that the symbol does not conflict with the corporate symbols.

French

Domaine(s)
  • Administration fédérale
CONT

Une institution gouvernementale qui envisage d'utiliser un symbole pour promouvoir un événement, un anniversaire ou un programme spécial devrait s'assurer que la fonction de gestion de l'image de marque de l'institution contrôle l'application de ce symbole, et que le symbole n'entre pas en conflit avec ceux du Programme de coordination de l'image de marque

OBS

Terme tiré du Manuel du Conseil du Trésor/Communications

Spanish

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