TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

HOME SHOPPING [1 record]

Record 1 2017-01-11

English

Subject field(s)
  • Merchandising Techniques
  • Advertising Techniques
DEF

The purchase of goods from home, especially goods offered on cable television.

CONT

... one is encouraged to think that the information highway is just around the corner. The body politic (and the body economic) has been encouraged to imagine a day of electronic town meeting, instantaneous home shopping, a virtual cinematheque in one's living room available on Pay Per View.

French

Domaine(s)
  • Techniques marchandes
  • Techniques publicitaires
CONT

L'irruption de nouvelles technologies et de nouveaux vecteurs de vente renforce l'attrait pour l'achat à domicile; le télé-achat trouve petit à petit sa clientèle; TF 1 s'enorgueillit de 350,000 clients et a réalisé un chiffre d'affaires de 220 millions de francs hors taxes sur les douze derniers mois; une opération rentable dès le troisième mois de mise en œuvre et qui dégagera de substantiels profits en 1988.

Spanish

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