TERMIUM Plus®

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HOT MEDIUM [1 record]

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Record 1 1987-11-20

English

Subject field(s)
  • News and Journalism (General)
OBS

communication.

French

Domaine(s)
  • Information et journalisme (Généralités)
DEF

Moyen de communication qui fournit une grande quantité d'information et n'exige pas la participation du destinataire pour la compléter (radio, cinéma (...].

OBS

TRMS no 307, 11-74, p. 49 - M. MacLuhan explique bien cela en disant que l'image de télévision n'est pas un médium chaud (hot), mais que c'est un médium froid (cool) parce qu'elle est de mauvaise qualité.

Spanish

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