TERMIUM Plus®

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Consult the Government of Canada’s terminology data bank.

LIST DEVELOPMENT [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2001-04-19

English

Subject field(s)
  • Merchandising Techniques
  • Sales (Marketing)
DEF

Direct mail selling term for building up lists of names and addresses that can be expected to produce a good sales response for particular kinds of product or service.

Key term(s)
  • mailing list building
  • mailing list selection
  • mailing list development

French

Domaine(s)
  • Techniques marchandes
  • Vente

Spanish

Campo(s) temático(s)
  • Técnicas mercantiles
  • Ventas (Comercialización)
DEF

En venta directa, selección y desarrollo de listas de nombres y direcciones que pueden tener una respuesta más apropiada a determinados productos o servicios.

OBS

desarrollo de listas: término y definición extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial.

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