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MOTIVATION RESEARCH [1 record]
Record 1 - internal organization data 2001-04-19
Record 1, English
Record 1, Subject field(s)
- Marketing Research
- Motivation and Advertising Psychology
- Advertising Agencies and Services
Record 1, Main entry term, English
- motivation research
1, record 1, English, motivation%20research
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- motivational research 2, record 1, English, motivational%20research
- motivational research study 3, record 1, English, motivational%20research%20study
- motivation study 4, record 1, English, motivation%20study
- motivation analysis 4, record 1, English, motivation%20analysis
- motivation survey 4, record 1, English, motivation%20survey
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
Research designed to discover why psychological or social factors motivate people to buy various products, so that advertising and sales techniques can be made more effective. 2, record 1, English, - motivation%20research
Record 1, French
Record 1, Domaine(s)
- Étude du marché
- Motivation et psychologie de la publicité
- Agences et services de publicité
Record 1, Main entry term, French
- recherche sur les motivations
1, record 1, French, recherche%20sur%20les%20motivations
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- recherche des mobiles 2, record 1, French, recherche%20des%20mobiles
feminine noun
- étude de motivations 3, record 1, French, %C3%A9tude%20de%20motivations
feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Étude des mobiles conscients ou non du comportement d'une population définie. 4, record 1, French, - recherche%20sur%20les%20motivations
Record number: 1, Textual support number: 1 OBS
Terme connexe : étude sur les motivations du consommateur. 5, record 1, French, - recherche%20sur%20les%20motivations
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Estudio del mercado
- Motivación y psicología de la publicidad
- Agencias y servicios de publicidad
Record 1, Main entry term, Spanish
- estudio de motivación
1, record 1, Spanish, estudio%20de%20motivaci%C3%B3n
correct, masculine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
- investigación de motivos 2, record 1, Spanish, investigaci%C3%B3n%20de%20motivos
correct, feminine noun
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
[Estudio] que pretende descubrir el porqué del comportamiento de la gente, especialmente de los consumidores; de modo que resulte explicable su elección de determinados productos y servicios, y la forma en que se dejan influir por ciertos hábitos de compra y por los estímulos que operan en el entorno. 3, record 1, Spanish, - estudio%20de%20motivaci%C3%B3n
Record number: 1, Textual support number: 1 OBS
estudio de motivación: término extraído del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 4, record 1, Spanish, - estudio%20de%20motivaci%C3%B3n
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