TERMIUM Plus®
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PRIX ECREMAGE [1 record]
Record 1 - internal organization data 2001-07-27
Record 1, English
Record 1, Subject field(s)
- Pricing Theory
- Market Prices
- Advertising Agencies and Services
Record 1, Main entry term, English
- skimming price
1, record 1, English, skimming%20price
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- market skimming price 2, record 1, English, market%20skimming%20price
correct
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
Price set artificially high in the initial phase of a products' introduction to market, in order to take advantage of the novelty value that consumers place upon a product. 2, record 1, English, - skimming%20price
Record number: 1, Textual support number: 1 OBS
skimming price; market skimming price: terms and definition reproduced from the CAPITAL Business Dictionary with the permission of LID Editorial Empresarial. 3, record 1, English, - skimming%20price
Record 1, French
Record 1, Domaine(s)
- Théorie des prix
- Prix (Commercialisation)
- Agences et services de publicité
Record 1, Main entry term, French
- prix d'écrémage
1, record 1, French, prix%20d%27%C3%A9cr%C3%A9mage
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Prix élevé auquel est lancé un produit nouveau. Il vise à attirer une clientèle à pouvoir d'achat élevé, ou bien qui peut conférer au produit une image de marque prestigieuse. 2, record 1, French, - prix%20d%27%C3%A9cr%C3%A9mage
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Teoría de fijación de precios
- Precios (Comercialización)
- Agencias y servicios de publicidad
Record 1, Main entry term, Spanish
- precio de desnatado
1, record 1, Spanish, precio%20de%20desnatado
masculine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Precio alto que se fija por parte de una empresa para aprovechar la demanda inicial de consumidores dispuestos a pagar ese precio porque valoran la novedad. 1, record 1, Spanish, - precio%20de%20desnatado
Record number: 1, Textual support number: 1 OBS
precio de desnatado: término y definición extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 2, record 1, Spanish, - precio%20de%20desnatado
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