TERMIUM Plus®

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PROMOTIONAL PROCESS [3 records]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2017-03-13

English

Subject field(s)
  • Packaging Standards and Regulations
  • Tobacco Industry
DEF

[The process of packaging as part of a set of] measures to restrict or prohibit the use of logos, colours, brand images or promotional information on [tobacco product] packaging other than brand names and product names displayed in a standard colour and font style.

CONT

When viewed in the context of the WHO FCTC [World Health Organization Framework Convention on Tobacco Control], ... plain packaging serves several purposes, including: reducing the attractiveness of tobacco products; eliminating the effects of tobacco packaging as a form of advertising and promotion; addressing package design techniques that may suggest that some products are less harmful than others; and increasing the noticeability and effectiveness of health warnings.

PHR

plain and standardized packaging.

French

Domaine(s)
  • Réglementation et normalisation (Emballages)
  • Industrie du tabac
DEF

[Procédé d'emballage dans le cadre d'un ensemble] des mesures visant à limiter ou interdire l'utilisation de logos, de couleurs, d'images de marque ou de textes promotionnels sur les conditionnements [de produits du tabac] hormis le nom de la marque et celui du nom du produit imprimés avec des caractères normaux et dans une couleur standardisée.

OBS

Bien que certaines sources fassent une distinction entre l'emballage (objet physique) et le conditionnement (processus), des sources canadiennes confirment la synonymie des termes «emballage» et «conditionnement» dans ce contexte.

PHR

emballage neutre et uniformisé.

Spanish

Save record 1

Record 2 2005-05-13

English

Subject field(s)
  • Marketing
  • Electronic Commerce
DEF

The process of consumer responses to a promotional offering and "fulfilling" their requests : i. e., shipping the premium, mailing the refund, etc.

French

Domaine(s)
  • Commercialisation
  • Commerce électronique
DEF

Service d'assurance de la qualité orienté vers la satisfaction optimale de ses clients.

Spanish

Campo(s) temático(s)
  • Comercialización
  • Comercio electrónico
Save record 2

Record 3 2002-10-17

English

Subject field(s)
  • Graphic Arts and Printing
CONT

Due to the heat lamination process, however, slight variations are always possible, therefore we do not guarantee exact measurements in any way as our products are, for the most part, promotional items.

French

Domaine(s)
  • Imprimerie et arts graphiques
CONT

En raison du procédé de laminage à chaud, une légère variation est toujours possible et nous ne garantissons aucunement l'exactitude des mesures puisque nos articles sont avant tout des articles de promotion.

Spanish

Save record 3

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© Public Services and Procurement Canada, 2026
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

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