TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
BELIEVABILITY [2 records]
Record 1 - internal organization data 2022-10-28
Record 1, English
Record 1, Subject field(s)
- Advertising
- Motivation and Advertising Psychology
Record 1, Main entry term, English
- believability
1, record 1, English, believability
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
People will readily rate and compare proposed advertisements in terms of attention, interest, believability. 2, record 1, English, - believability
Record 1, French
Record 1, Domaine(s)
- Publicité
- Motivation et psychologie de la publicité
Record 1, Main entry term, French
- crédibilité
1, record 1, French, cr%C3%A9dibilit%C3%A9
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- vraisemblance 2, record 1, French, vraisemblance
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
La valeur de vraisemblance. La méthode est simple : c'est une question de comptage de ceux qui croient au message et de ceux qui n'y croient pas. 3, record 1, French, - cr%C3%A9dibilit%C3%A9
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 1994-03-03
Record 2, English
Record 2, Subject field(s)
- Advertising Agencies and Services
- Motivation and Advertising Psychology
Record 2, Main entry term, English
- attention
1, record 2, English, attention
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 OBS
people will readily rate and compare proposed advertisements in terms of attention, interest, believability 1, record 2, English, - attention
Record 2, French
Record 2, Domaine(s)
- Agences et services de publicité
- Motivation et psychologie de la publicité
Record 2, Main entry term, French
- attention
1, record 2, French, attention
feminine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- perception 1, record 2, French, perception
feminine noun
- attraction 1, record 2, French, attraction
feminine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 OBS
la valeur d'attention [...] est parfois appelée [...] perception ou attraction. [...] Pour agir, une annonce, un film ou une affiche doivent d'abord être vus. 1, record 2, French, - attention
Record 2, Spanish
Record 2, Textual support, Spanish
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© Public Services and Procurement Canada, 2025
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau
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