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IMPACT CAMPAIGN [9 records]
Record 1 - internal organization data 2023-11-27
Record 1, English
Record 1, Subject field(s)
- Names of Special Years, Weeks, Days
- Offences and crimes
- Tort Law (common law)
Record 1, Main entry term, English
- International Fraud Awareness Week
1, record 1, English, International%20Fraud%20Awareness%20Week
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- Fraud Week 1, record 1, English, Fraud%20Week
unofficial
Record 1, Textual support, English
Record number: 1, Textual support number: 1 OBS
International Fraud Awareness Week, or Fraud Week, was established by the Association of Certified Fraud Examiners(ACFE) in 2000 as a dedicated time to raise awareness about fraud. The week-long campaign encourages business leaders and employees to proactively take steps to minimize the impact of fraud by promoting anti-fraud awareness and education. 2, record 1, English, - International%20Fraud%20Awareness%20Week
Record number: 1, Textual support number: 2 OBS
International Fraud Awareness Week takes place in November. 3, record 1, English, - International%20Fraud%20Awareness%20Week
Record 1, French
Record 1, Domaine(s)
- Désignations d'années, de semaines et de jours spéciaux
- Infractions et crimes
- Droit des délits (common law)
Record 1, Main entry term, French
- Semaine internationale de sensibilisation à la fraude
1, record 1, French, Semaine%20internationale%20de%20sensibilisation%20%C3%A0%20la%20fraude
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- Semaine contre la fraude 1, record 1, French, Semaine%20contre%20la%20fraude
unofficial, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 OBS
La Semaine internationale de sensibilisation à la fraude est organisée en novembre depuis 2000 par l'Association of Certified Fraud Examiners. 2, record 1, French, - Semaine%20internationale%20de%20sensibilisation%20%C3%A0%20la%20fraude
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 2017-02-14
Record 2, English
Record 2, Subject field(s)
- International Bodies and Committees
- Land Mines
Record 2, Main entry term, English
- International Campaign to Ban Landmines
1, record 2, English, International%20Campaign%20to%20Ban%20Landmines
correct
Record 2, Abbreviations, English
- ICBL 1, record 2, English, ICBL
correct
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 CONT
The ICBL was launched in October 1992 by a group of six non-governmental organizations : Handicap International, Human Rights Watch, Medico International, Mines Advisory Group, Physicians for Human Rights and Vietnam Veterans of America Foundation. These founding organizations witnessed the horrendous effect of mines on the communities they were working with in Africa, Asia, the Middle East and Latin America and saw how mines hampered and even prevented their development efforts in these countries. The International Campaign to Ban Landmines(ICBL) is a global network in over 70 countries that works for a world free of antipersonnel landmines and cluster munitions, where landmine and cluster munition survivors can lead fulfilling lives. The Campaign was awarded the Nobel Peace Prize in recognition of its efforts to bring about the 1997 Mine Ban Treaty. Since then, we have been advocating for the words of the treaty to become a reality, demonstrating on a daily basis that civil society has the power to change the world. As a member of the Cluster Munition Coalition, the ICBL is engaged in the global effort to ban cluster munitions and to address their humanitarian impact. In December 2006, the ICBL decided to engage extensively in the global effort to prohibit cluster munitions. This marked the first time that the ICBL had become significantly engaged on an issue other than antipersonnel mines. The main reasons for the ICBL' s decision were that cluster munitions inevitably end up leaving behind large numbers of unexploded ’duds’ which behave essentially like antipersonnel mines; that many ICBL members had been already working extensively on cluster munitions; and that international efforts to achieve a global ban on cluster munitions were at a crucial point, a point where the ICBL could have a meaningful impact. 1, record 2, English, - International%20Campaign%20to%20Ban%20Landmines
Record 2, French
Record 2, Domaine(s)
- Organismes et comités internationaux
- Mines terrestres
Record 2, Main entry term, French
- Campagne internationale pour interdire les mines
1, record 2, French, Campagne%20internationale%20pour%20interdire%20les%20mines
correct, feminine noun
Record 2, Abbreviations, French
- ICBL 1, record 2, French, ICBL
correct, feminine noun
Record 2, Synonyms, French
- Campagne Internationale pour l'Interdiction des Mines Antipersonnel 2, record 2, French, Campagne%20Internationale%20pour%20l%27Interdiction%20des%20Mines%20Antipersonnel
former designation, correct, feminine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 CONT
La Campagne internationale pour interdire les mines (ICBL) a été lancée en 1992 par 6 organisations : Handicap International, Human Rights Watch, Medico International, Mines Advisory Group, Physicians for Human Rights and Vietnam Veterans of America Foundation. Témoins des conséquences dramatiques des mines antipersonnel sur les communautés avec lesquelles elles travaillent en Afrique, en Asie, au Moyen-Orient et en Amérique Latine, ces organisations réalisent qu'une solution à la crise des mines antipersonnel doit être trouvée et que cette solution n'est autre qu'une interdiction totale de ce type d'armes. En tant que réseau, nous jouons essentiellement un rôle de surveillance et de plaidoyer : nous élevons les voix de la société civile afin que nos préoccupations soient entendues par les décideurs / preneurs de décision. Au travers du rapport annuel de l'Observatoire des mines, nous contrôlons et évaluons la réponse apportée par la communauté internationale au problème global des mines et des restes explosifs de guerre. Nous plaidons pour : L'adhésion universelle au Traité d'interdiction des mines et à la Convention sur les armes à sous-munitions; La mise en œuvre complète et le monitoring de ces deux traités; Le financement adéquat du déminage humanitaire et des programmes de sensibilisation aux risques, ainsi qu'une efficacité accrue dans ces domaines; L'assistance aux survivants, à leurs familles et leurs communautés et ce, de manière significative et durable. Nos activités : Nous participons et contribuons de manière experte aux mécanismes du Traité tels que les Réunions des États parties et les Réunions intersessionnelles des Comités Permanents. Nous nous prononçons contre et condamnons l'utilisation des mines et des armes à sous-munitions et appelons les États non parties à adhérer aux traités. Afin de garder les problématiques des mines et des armes à sous-munitions au plus haut à l'agenda des gouvernements, nous entreprenons des actions auprès des médias, du grand public et entretenons des contacts directs avec les gouvernements. Nous menons un travail de recherche et produisons le rapport de l’Observatoire des mines qui a pour objectif de surveiller la mise en œuvre et le respect des dispositions du Traité ainsi que d’évaluer les efforts entrepris par la communauté internationale pour résoudre le problème des mines et restes explosifs de guerre. 1, record 2, French, - Campagne%20internationale%20pour%20interdire%20les%20mines
Record 2, Spanish
Record 2, Campo(s) temático(s)
- Organismos y comités internacionales
- Minas terrestres
Record 2, Main entry term, Spanish
- Campaña Internacional para la Prohibición de las Minas
1, record 2, Spanish, Campa%C3%B1a%20Internacional%20para%20la%20Prohibici%C3%B3n%20de%20las%20Minas
correct, feminine noun
Record 2, Abbreviations, Spanish
- ICBL 1, record 2, Spanish, ICBL
correct, feminine noun
Record 2, Synonyms, Spanish
- Campaña Internacional para la Prohibición de las Minas Terrestres 2, record 2, Spanish, Campa%C3%B1a%20Internacional%20para%20la%20Prohibici%C3%B3n%20de%20las%20Minas%20Terrestres
former designation, correct, feminine noun
Record 2, Textual support, Spanish
Record 3 - internal organization data 2002-10-15
Record 3, English
Record 3, Subject field(s)
- Advertising
Record 3, Main entry term, English
- opportunity to see
1, record 3, English, opportunity%20to%20see
correct
Record 3, Abbreviations, English
- OTS 2, record 3, English, OTS
correct
Record 3, Synonyms, English
Record 3, Textual support, English
Record number: 3, Textual support number: 1 CONT
Opportunities To See(OTS)/Hear(OTH). OTS is the theoretical concept behind an impact-i. e. "in the room with the TV set on" therefore making the assumption that an advertisement was seen if it was shown. During a campaign some people will see and advertisement once, some twice, some three times etc. The average number of times that the campaign was seen, by those who saw at least one of the advertisements is often known as Average OTS. 2, record 3, English, - opportunity%20to%20see
Record number: 3, Textual support number: 2 CONT
Opportunities to see the advertisements in a campaign. 2, record 3, English, - opportunity%20to%20see
Record 3, French
Record 3, Domaine(s)
- Publicité
Record 3, Main entry term, French
- occasion de voir
1, record 3, French, occasion%20de%20voir
correct, feminine noun, standardized
Record 3, Abbreviations, French
- O.D.V. 1, record 3, French, O%2ED%2EV%2E
correct, feminine noun, standardized
Record 3, Synonyms, French
Record 3, Textual support, French
Record number: 3, Textual support number: 1 DEF
Nombre de rencontres théoriques d'un individu d'une cible donnée avec un message publicitaire. 1, record 3, French, - occasion%20de%20voir
Record number: 3, Textual support number: 1 OBS
Dans les milieux professionnels, c'est l'abréviation qui est le plus souvent employée. 1, record 3, French, - occasion%20de%20voir
Record number: 3, Textual support number: 2 OBS
ancien terme normalisé par l'arrêté du 10 octobre 1985 (Journal officiel du 13 novembre 1985). 2, record 3, French, - occasion%20de%20voir
Record 3, Spanish
Record 3, Textual support, Spanish
Record 4 - internal organization data 2001-03-27
Record 4, English
Record 4, Subject field(s)
- Advertising
Record 4, Main entry term, English
- institutional campaign
1, record 4, English, institutional%20campaign
correct
Record 4, Abbreviations, English
Record 4, Synonyms, English
Record 4, Textual support, English
Record number: 4, Textual support number: 1 CONT
"Kitchen of the Future" achieved the highest impact score(90% audience recall) recorded to date by the polling firm of Gallup-Robinson, whose specialists reported the General Electric Theater as "the leading institutional campaign on television for selling ideas to the public. " 1, record 4, English, - institutional%20campaign
Record 4, French
Record 4, Domaine(s)
- Publicité
Record 4, Main entry term, French
- campagne institutionnelle
1, record 4, French, campagne%20institutionnelle
correct, feminine noun
Record 4, Abbreviations, French
Record 4, Synonyms, French
Record 4, Textual support, French
Record number: 4, Textual support number: 1 CONT
La STRSM dévoile les résultats d'un sondage selon lequel la satisfaction globale des usagers se situe à 78%! Elle procède en même temps au lancement de sa première campagne institutionnelle : «Vers la qualité, à juste prix». 1, record 4, French, - campagne%20institutionnelle
Record 4, Spanish
Record 4, Textual support, Spanish
Record 5 - internal organization data 2001-01-15
Record 5, English
Record 5, Subject field(s)
- Advertising
Record 5, Main entry term, English
- actual campaign
1, record 5, English, actual%20campaign
correct
Record 5, Abbreviations, English
Record 5, Synonyms, English
Record 5, Textual support, English
Record number: 5, Textual support number: 1 CONT
AdIndex quantifies the impact of the online ad campaigns on brand awareness by comparing the attitudes of two groups : people who were naturally exposed to the advertising during the actual campaign("Exposed") against people not exposed to that advertising but who were using the same sites at the same point in time("Control"). 1, record 5, English, - actual%20campaign
Record 5, French
Record 5, Domaine(s)
- Publicité
Record 5, Main entry term, French
- campagne réelle
1, record 5, French, campagne%20r%C3%A9elle
correct, feminine noun
Record 5, Abbreviations, French
Record 5, Synonyms, French
Record 5, Textual support, French
Record number: 5, Textual support number: 1 CONT
Vous avez compris qu'avec ces moyens d'analyse, vous devez tester dans un premier temps les supports, emplacements et bannières. Pour optimiser votre campagne, réalisez des mini-campagnes et lancez votre campagne réelle [...] 1, record 5, French, - campagne%20r%C3%A9elle
Record 5, Spanish
Record 5, Textual support, Spanish
Record 6 - internal organization data 1997-11-11
Record 6, English
Record 6, Subject field(s)
- Conference Titles
- Mine Warfare
- Protection of Life
Record 6, Main entry term, English
- International Campaign to Ban Landmines Conference 1, record 6, English, International%20Campaign%20to%20Ban%20Landmines%20Conference
Record 6, Abbreviations, English
Record 6, Synonyms, English
Record 6, Textual support, English
Record number: 6, Textual support number: 1 OBS
4th conference hosted by the Mozambican Campaign Against Landmines, at Maputo, 25-28 February 1997 on the theme : Towards a Mine-free Southern Africa; the second such conference was held in Geneva, 9-11 May 1994; the third(with the theme : The Human and Socio-Economic Impact of Landmines : Towards an International Ban was held in Phnom Penh, June 1995] 1, record 6, English, - International%20Campaign%20to%20Ban%20Landmines%20Conference
Record 6, French
Record 6, Domaine(s)
- Titres de conférences
- Guerre des mines
- Sécurité des personnes
Record 6, Main entry term, French
- Conférence de la Campagne internationale pour l'interdiction des mines terrestres
1, record 6, French, Conf%C3%A9rence%20de%20la%20Campagne%20internationale%20pour%20l%27interdiction%20des%20mines%20terrestres
feminine noun
Record 6, Abbreviations, French
Record 6, Synonyms, French
Record 6, Textual support, French
Record number: 6, Textual support number: 1 OBS
Conférence internationale sur les mines terrestres 1, record 6, French, - Conf%C3%A9rence%20de%20la%20Campagne%20internationale%20pour%20l%27interdiction%20des%20mines%20terrestres
Record 6, Spanish
Record 6, Campo(s) temático(s)
- Títulos de conferencias
- Guerra de minas
- Protección de las personas
Record 6, Main entry term, Spanish
- Conferencia de la Campaña internacional de prohibición de las minas terrestres
1, record 6, Spanish, Conferencia%20de%20la%20Campa%C3%B1a%20internacional%20de%20prohibici%C3%B3n%20de%20las%20minas%20terrestres
feminine noun
Record 6, Abbreviations, Spanish
Record 6, Synonyms, Spanish
Record 6, Textual support, Spanish
Record 7 - internal organization data 1994-12-06
Record 7, English
Record 7, Subject field(s)
- Sociology of the Family
- Social Problems
Record 7, Main entry term, English
- broad-based public support
1, record 7, English, broad%2Dbased%20public%20support
correct
Record 7, Abbreviations, English
Record 7, Synonyms, English
Record 7, Textual support, English
Record number: 7, Textual support number: 1 CONT
The zero tolerance campaign will have some impact on women only if it receives broad-based public support-if there is an individual response, a collective and concerted response, a corporate response to violence. 2, record 7, English, - broad%2Dbased%20public%20support
Record 7, French
Record 7, Domaine(s)
- Sociologie de la famille
- Problèmes sociaux
Record 7, Main entry term, French
- appui généralisé du public
1, record 7, French, appui%20g%C3%A9n%C3%A9ralis%C3%A9%20du%20public
correct, masculine noun
Record 7, Abbreviations, French
Record 7, Synonyms, French
- large appui du public 1, record 7, French, large%20appui%20du%20public
correct, masculine noun
Record 7, Textual support, French
Record number: 7, Textual support number: 1 OBS
L'adjectif «multipartite» peut convenir aussi, surtout pour faire valoir la participation d'organismes et d'institutions à cet effort. 1, record 7, French, - appui%20g%C3%A9n%C3%A9ralis%C3%A9%20du%20public
Record number: 7, Textual support number: 2 OBS
Le syntagme «action diverse et de vaste portée» évoque une idée connexe à celle d'«appui généralisé». Le contexte suivant tiré de RISSO-F, 1992, Volume 5, numéro 132, page 7 éclaire : La violence est par nature si complexe que l'action menée pour réformer la société doit elle aussi être diverse et de vaste portée. Toutefois, il est évident que la solution passe par un changement de société : on ne peut venir à bout par des stratégies individuelles. 2, record 7, French, - appui%20g%C3%A9n%C3%A9ralis%C3%A9%20du%20public
Record 7, Key term(s)
- appui multipartite
- effort multipartite
Record 7, Spanish
Record 7, Textual support, Spanish
Record 8 - internal organization data 1986-04-30
Record 8, English
Record 8, Subject field(s)
- Titles of Documents and Works
- Road Safety
- Drugs and Drug Addiction
Record 8, Main entry term, English
- The Edmonton Study : the impact of drinking driving campaign
1, record 8, English, The%20Edmonton%20Study%20%3A%20the%20impact%20of%20drinking%20driving%20campaign
correct, Canada
Record 8, Abbreviations, English
Record 8, Synonyms, English
- The Edmonton Study 1, record 8, English, The%20Edmonton%20Study
correct, Canada
Record 8, Textual support, English
Record number: 8, Textual support number: 1 OBS
Author: Ministry of Transport. Information found in the DOBIS data base. 1, record 8, English, - The%20Edmonton%20Study%20%3A%20the%20impact%20of%20drinking%20driving%20campaign
Record 8, French
Record 8, Domaine(s)
- Titres de documents et d'œuvres
- Sécurité routière
- Drogues et toxicomanie
Record 8, Main entry term, French
- L'étude d'Edmonton : l'impact d'une campagne alcool-conduite
1, record 8, French, L%27%C3%A9tude%20d%27Edmonton%20%3A%20l%27impact%20d%27une%20campagne%20alcool%2Dconduite
correct, Canada
Record 8, Abbreviations, French
Record 8, Synonyms, French
- L'étude d'Edmonton 1, record 8, French, L%27%C3%A9tude%20d%27Edmonton
correct, Canada
Record 8, Textual support, French
Record number: 8, Textual support number: 1 OBS
Auteur : Ministère des transports. Information retrouvée dans la base de données DOBIS. 1, record 8, French, - L%27%C3%A9tude%20d%27Edmonton%20%3A%20l%27impact%20d%27une%20campagne%20alcool%2Dconduite
Record 8, Spanish
Record 8, Textual support, Spanish
Record 9 - internal organization data 1986-03-10
Record 9, English
Record 9, Subject field(s)
- Motivation and Advertising Psychology
Record 9, Main entry term, English
- impact of the campaign
1, record 9, English, impact%20of%20the%20campaign
correct
Record 9, Abbreviations, English
Record 9, Synonyms, English
Record 9, Textual support, English
Record number: 9, Textual support number: 1 DEF
All selected physical characteristics (media options) of messages that may increase their effectiveness given a basic creative execution. 1, record 9, English, - impact%20of%20the%20campaign
Record 9, French
Record 9, Domaine(s)
- Motivation et psychologie de la publicité
Record 9, Main entry term, French
- impact de la campagne
1, record 9, French, impact%20de%20la%20campagne
correct, masculine noun
Record 9, Abbreviations, French
Record 9, Synonyms, French
Record 9, Textual support, French
Record 9, Spanish
Record 9, Textual support, Spanish
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