TERMIUM Plus®
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IMPULSE PURCHASE [2 records]
Record 1 - internal organization data 2011-03-23
Record 1, English
Record 1, Subject field(s)
- Marketing
- Marketing Research
Record 1, Main entry term, English
- purchase intention
1, record 1, English, purchase%20intention
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- buying intention 2, record 1, English, buying%20intention
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
Phase that comes before a purchase decision when all the factors that influence the final decision have not been weighed up, but when an impulse is felt to satisfy a need in a particular way. 3, record 1, English, - purchase%20intention
Record number: 1, Textual support number: 1 OBS
The measure of the percentage of the population that finds itself in this phase, and the strength of their intentions, helps to adopt certain marketing measures. 3, record 1, English, - purchase%20intention
Record number: 1, Textual support number: 2 OBS
purchase intention: term, definition and observation reproduced from the CAPITAL Business Dictionary with the permission of LID Editorial Empresarial. 4, record 1, English, - purchase%20intention
Record 1, Key term(s)
- purchase intent
Record 1, French
Record 1, Domaine(s)
- Commercialisation
- Étude du marché
Record 1, Main entry term, French
- intention d'achat
1, record 1, French, intention%20d%27achat
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Phase préalable à la décision d'achat où les différents facteurs qui interviendront dans la décision finale n'ont pas encore été évalués, mais où l'on sent déjà l'impulsion de répondre à un besoin, d'une manière déterminée. 2, record 1, French, - intention%20d%27achat
Record number: 1, Textual support number: 1 OBS
La mesure du pourcentage de population qui se trouve dans cette phase ainsi que de la force de son intention, permet d'adopter des mesures de marketing. 2, record 1, French, - intention%20d%27achat
Record number: 1, Textual support number: 2 OBS
intention d'achat : terme, définition et observation extraits du CAPITAL Business Dictionary et reproduits avec l'autorisation de LID Editorial Empresarial. 3, record 1, French, - intention%20d%27achat
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Comercialización
- Estudio del mercado
Record 1, Main entry term, Spanish
- intención de compra
1, record 1, Spanish, intenci%C3%B3n%20de%20compra
correct, feminine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Fase previa a la decisión de compra en la que todavía no se han sopesado los distintos factores que intervendrán en la decisión final, pero en la que ya se siente el impulso de satisfacer una necesidad de una determinada forma. 2, record 1, Spanish, - intenci%C3%B3n%20de%20compra
Record number: 1, Textual support number: 1 OBS
La medición del porcentaje de población que está en esta fase, y de la fuerza de su intención, permite adoptar medidas de mercadología. 2, record 1, Spanish, - intenci%C3%B3n%20de%20compra
Record number: 1, Textual support number: 2 OBS
intención de compra: término, definición y observación extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 3, record 1, Spanish, - intenci%C3%B3n%20de%20compra
Record 2 - internal organization data 1999-02-24
Record 2, English
Record 2, Subject field(s)
- Motivation and Advertising Psychology
- Sales (Marketing)
Record 2, Main entry term, English
- impulse purchase
1, record 2, English, impulse%20purchase
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 DEF
Buying a product on the spur of the moment, motivated by seeing it attractively displayed in a store, without a previous desire to own it. 2, record 2, English, - impulse%20purchase
Record number: 2, Textual support number: 1 OBS
The term "impulse purchase" and its definition were reproduced from the CAPITAL Business Dictionary with the permission of LID Editorial Empresarial. 3, record 2, English, - impulse%20purchase
Record 2, Key term(s)
- impulse buying
- spur-of-the-moment purchase
Record 2, French
Record 2, Domaine(s)
- Motivation et psychologie de la publicité
- Vente
Record 2, Main entry term, French
- achat spontané
1, record 2, French, achat%20spontan%C3%A9
correct, masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- achat par impulsion 2, record 2, French, achat%20par%20impulsion
correct, masculine noun
- achat-réflexe 3, record 2, French, achat%2Dr%C3%A9flexe
masculine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 DEF
Achat motivé par la vue d'un produit attrayant dans un établissement, sans qu'il y ait eu avant une volonté de le rechercher pour l'acheter. 4, record 2, French, - achat%20spontan%C3%A9
Record number: 2, Textual support number: 1 OBS
Le terme «achat par impulsion» et la définition ont été extraits du CAPITAL Business Dictionary et reproduits avec l'autorisation de LID Editorial Empresarial. 5, record 2, French, - achat%20spontan%C3%A9
Record 2, Key term(s)
- achat coup de foudre
Record 2, Spanish
Record 2, Campo(s) temático(s)
- Motivación y psicología de la publicidad
- Ventas (Comercialización)
Record 2, Main entry term, Spanish
- compra por impulso
1, record 2, Spanish, compra%20por%20impulso
correct, feminine noun
Record 2, Abbreviations, Spanish
Record 2, Synonyms, Spanish
Record 2, Textual support, Spanish
Record number: 2, Textual support number: 1 DEF
Compra motivada por la visión del producto en condiciones atractivas en un establecimiento, sin que hubiera previamente la voluntad de buscarlo para comprarlo. 1, record 2, Spanish, - compra%20por%20impulso
Record number: 2, Textual support number: 1 OBS
El término "compra por impulso" y la definición fueron extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 2, record 2, Spanish, - compra%20por%20impulso
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