TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
MYSTERY SHOPPING [2 records]
Record 1 - internal organization data 2016-02-16
Record 1, English
Record 1, Subject field(s)
- Merchandising Techniques
- Trade
Record 1, Main entry term, English
- mystery shopping
1, record 1, English, mystery%20shopping
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
... the process of measuring and recording specific elements of the customer experience through the use of pre-recruited and qualified consumers (typically independent contractors) who serve as mystery shoppers. 1, record 1, English, - mystery%20shopping
Record 1, French
Record 1, Domaine(s)
- Techniques marchandes
- Commerce
Record 1, Main entry term, French
- évaluation mystère
1, record 1, French, %C3%A9valuation%20myst%C3%A8re
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- enquête mystère 2, record 1, French, enqu%C3%AAte%20myst%C3%A8re
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
Les évaluations mystères menées dans un commerce de détail, un hôtel, un restaurant ou un environnement automobile vous aident à identifier les lacunes et à prendre les mesures correctives qui s'imposent. Elles permettront de vous faire prendre conscience de vos procédures et de pouvoir améliorer l'attitude de votre personnel. En conséquence, vous constaterez une amélioration de votre niveau de service au client, ce qui, à son tour, conduira à un accroissement des ventes. 1, record 1, French, - %C3%A9valuation%20myst%C3%A8re
Record number: 1, Textual support number: 2 CONT
L'enquête mystère [...] permet de confronter le niveau de qualité voulue par l'entreprise et le niveau de qualité réel. 2, record 1, French, - %C3%A9valuation%20myst%C3%A8re
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Técnicas mercantiles
- Comercio
Record 1, Main entry term, Spanish
- inspección de incógnito
1, record 1, Spanish, inspecci%C3%B3n%20de%20inc%C3%B3gnito
correct, feminine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
- técnica del cliente espía 1, record 1, Spanish, t%C3%A9cnica%20del%20cliente%20esp%C3%ADa
correct, feminine noun
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 OBS
La Fundación del Español Urgente (Fundéu BBVA), con el asesoramiento de la Real Academia Española, recomienda el término "inspección de incógnito" para denominar la actividad que en inglés se llama "mystery shopping". Indica asimismo que la paráfrasis "técnica del cliente espía" es también válida. 1, record 1, Spanish, - inspecci%C3%B3n%20de%20inc%C3%B3gnito
Record 2 - internal organization data 2011-11-09
Record 2, English
Record 2, Subject field(s)
- Communication and Information Management
- Marketing Research
- Sales (Marketing)
- Customer Relations
Record 2, Main entry term, English
- customer intelligence
1, record 2, English, customer%20intelligence
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 CONT
Customer Intelligence is a new generation of customer experience management. “By pulling together multiple threads of consumer data—from mystery shopping, to customer satisfaction, to 800 call center, to social media—and coupling it with store financial metrics, retailers can understand the gaps associated with end-to-end customer experience before, during and after the sale. This approach is critical to improving customer conversion, margin and revenue. ” 2, record 2, English, - customer%20intelligence
Record number: 2, Textual support number: 2 CONT
Providing customer management solutions, namely, accounts receivable management and customer relationship management; outsourcing in the field of accounts receivable functions, namely management of personnel, back office functions, credit analysis and approval, billing and invoicing; customer intelligence reporting and tracking, namely compiling and monitoring customer information and financial data and reporting thereon; ... 3, record 2, English, - customer%20intelligence
Record 2, French
Record 2, Domaine(s)
- Gestion des communications et de l'information
- Étude du marché
- Vente
- Relations avec la clientèle
Record 2, Main entry term, French
- renseignements sur la clientèle
1, record 2, French, renseignements%20sur%20la%20client%C3%A8le
correct, masculine noun, plural
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record number: 2, Textual support number: 1 CONT
Offre de solution de gestion de la clientèle, nommément gestion de comptes débiteurs et gestion des relations avec les clients; externalisation dans le domaine des fonctions liées aux comptes débiteurs, nommément gestion de personnel, fonctions administratives, analyse et approbation de crédit, facturation; rapports sur les renseignements sur la clientèle et suivi connexe, nommément compilation et suivi des renseignements sur la clientèle et des données financières de la clientèle, ainsi qu'élaboration de rapports connexes; services de gestion pour tous les aspects financiers du processus de vente, [...] 2, record 2, French, - renseignements%20sur%20la%20client%C3%A8le
Record number: 2, Textual support number: 1 OBS
renseignements sur la clientèle : pluriel d'usage. 3, record 2, French, - renseignements%20sur%20la%20client%C3%A8le
Record 2, Key term(s)
- renseignement sur la clientèle
Record 2, Spanish
Record 2, Textual support, Spanish
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