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TARGETING APPROACH [8 records]

Record 1 2025-07-18

English

Subject field(s)
  • Advertising Techniques
  • Internet and Telematics
  • Computer Hardware
  • Wireless and Mobile Communications
CONT

Cross-device targeting is an advanced digital advertising strategy that enables marketers to track and reach consumers across multiple digital devices such as smartphones, tablets, desktop computers, and smart TVs. This approach allows advertisers to create a unified and consistent user experience by connecting user interactions and behavior across different platforms and screens. By identifying and tracking unique users through sophisticated tracking technologies and algorithms, marketers can deliver personalized and contextually relevant advertising messages regardless of the device being used.

French

Domaine(s)
  • Techniques publicitaires
  • Internet et télématique
  • Matériel informatique
  • Communications sans fil et mobiles
OBS

Le ciblage inter-appareils permet d'associer des comportements à un utilisateur même s'il utilise plusieurs appareils (par exemple, un ordinateur, une tablette, un téléphone intelligent).

Key term(s)
  • ciblage interappareils

Spanish

Save record 1

Record 2 2022-02-03

English

Subject field(s)
  • Social Problems
  • Social Services and Social Work
CONT

The strengths of this approach are obvious, homeless people need services, beds, food, resources and support in order to survive, so targeting those services does give one access to the homeless population.

French

Domaine(s)
  • Problèmes sociaux
  • Services sociaux et travail social
CONT

Des définitions plus concises de l'itinérance sont nécessaires à des fins pratiques, comme pour dénombrer la population sans abri ou fournir des services à celle-ci.

Spanish

Save record 2

Record 3 2018-07-18

English

Subject field(s)
  • Target Acquisition
DEF

A holistic approach that considers all means of targeting to facilitate weaponeering.

OBS

full-spectrum targeting; comprehensive targeting; FSpecT: designations and definition officially approved by the Joint Terminology Panel in 2016.

French

Domaine(s)
  • Acquisition d'objectif
DEF

Approche holistique qui tient compte de tous les moyens de ciblage pour faciliter l’appariement arme-objectif.

OBS

ciblage exhaustif; CE : désignations et définition uniformisées par le Groupe d'experts en terminologie interarmées en 2016.

Spanish

Save record 3

Record 4 2013-02-08

English

Subject field(s)
  • National and International Security
CONT

Pre-arrival targeting is a critical component of the [Canada Border Services Agency's] risk-management approach... Without pre-arrival targeting to identify high-risk goods and travellers, the movement of people and goods would be greatly delayed by more intensive scrutiny at primary inspection lines, and would incur an enormous cost to the Agency and its clients(e. g. importers, exporters, airlines).

French

Domaine(s)
  • Sécurité nationale et internationale
CONT

Le ciblage avant l'arrivée est un élément crucial de l'approche de [l'Agence des services frontaliers du Canada] dans la gestion des risques. [...] Sans un ciblage avant l'arrivée pour repérer les marchandises et les voyageurs à risque élevé, la circulation des personnes et des marchandises serait de beaucoup retardée par un examen plus intensif aux lignes d'inspection primaire et forcerait l'Agence et ses clients (p. ex. les importateurs, les exportateurs et les lignes aériennes) à supporter un énorme coût.

Spanish

Save record 4

Record 5 2001-01-17

English

Subject field(s)
  • Marketing
CONT

The increasing complexity of markets and the speed of change means that a shotgun approach will not be effective. The rifle approach involved in targeting a Market Niche ensures that the best possible impact will be achieved.

French

Domaine(s)
  • Commercialisation
CONT

La complexité croissante des marchés et la vitesse du changement confirment qu'une approche segmentée ne serait pas efficace. La stratégie multicible qu'implique l'approche du créneau de marché assure la meilleure incidence possible.

Spanish

Save record 5

Record 6 1997-11-11

English

Subject field(s)
  • Various Proper Names
  • Food Industries
  • International Relations
OBS

Led by WFP [World Food Programme] ;took place at end of May 1997; is assessing the need for continued food aid and reviewing the targeting approach.

French

Domaine(s)
  • Appellations diverses
  • Industrie de l'alimentation
  • Relations internationales

Spanish

Campo(s) temático(s)
  • Denominaciones varias
  • Industria alimentaria
  • Relaciones internacionales
Save record 6

Record 7 1996-08-09

English

Subject field(s)
  • Titles of Documents and Works
  • Insurance
Key term(s)
  • The Strategy Approach to Targeting and Selection of Clients for Employement Services
  • A Guide Book for Management and Staff

French

Domaine(s)
  • Titres de documents et d'œuvres
  • Assurances
Key term(s)
  • Approche stratégique pour cibler et choisir les clients pour les services d'emploi
  • Guide à l'intention des gestionnaires et du personnel

Spanish

Save record 7

Record 8 1984-03-01

English

Subject field(s)
  • Currency and Foreign Exchange

French

Domaine(s)
  • Politique monétaire et marché des changes

Spanish

Save record 8

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