TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

ADMAIL [2 records]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2018-12-11

English

Subject field(s)
  • Advertising Media
  • Advertising Techniques
  • Postal Correspondence
CONT

... as part of an effort to demonstrate to customers the value of ad mail relative to other forms of advertising such as TV, radio, and email, [the postal administration] is implementing improved address management and fulfillment.

OBS

admail: Use of this term is abusive as it derives from a registered trademark of Canada Post (Admail).

French

Domaine(s)
  • Supports publicitaires
  • Techniques publicitaires
  • Objets de correspondance (Postes)
CONT

Près d'un Français sur deux qui reçoit du courrier publicitaire pense [...] que ce dernier renforce l'intérêt d'une publicité diffusée à la télévision ou dans la presse. Et, dans une moindre mesure, celui d'une publicité en affichage ou en radio.

Spanish

Campo(s) temático(s)
  • Medios de publicidad
  • Técnicas publicitarias
  • Correspondencia (Correos)
CONT

Rellenar un certificado de garantía a raíz de la compra de un adminículo cualquiera puede convertirse en una invitación a recibir correo publicitario de otros artefactos del ramo. Se trata de un correo publicitario directo no solicitado que se envía a consumidores potenciales cuyas características específicas de estilo de vida e ingresos ya han sido estudiadas electrónicamente.

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Record 2 2014-01-20

English

Subject field(s)
  • Trade Names
  • Postal Correspondence
  • Advertising Media
DEF

The family of Canada Post products and services that are primarily used for advertising by mail.

OBS

Admail: trademark of Canada Post. The name is followed by the letters "TM" in uppercase and superscript.

French

Domaine(s)
  • Appellations commerciales
  • Objets de correspondance (Postes)
  • Supports publicitaires
DEF

Ensemble des produits et services de Postes Canada qui sont utilisés principalement pour envoyer des articles publicitaires et promotionnels par la poste.

OBS

Médiaposte : marque de commerce de Postes Canada. Le nom est suivi des lettres «MC» en majuscules et en exposant.

Spanish

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