TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
AMR PROGRAMME [1 record]
Record 1 - internal organization data 2022-07-12
Record 1, English
Record 1, Subject field(s)
- Titles of Federal Government Programs (Canadian)
- Tourism
- Labour and Employment
Record 1, Main entry term, English
- Accelerated Market Readiness Program
1, record 1, English, Accelerated%20Market%20Readiness%20Program
correct
Record 1, Abbreviations, English
- AMR 2, record 1, English, AMR
correct
Record 1, Synonyms, English
- AMR Program 3, record 1, English, AMR%20Program
correct
- AMR 2, record 1, English, AMR
correct
- AMR 2, record 1, English, AMR
Record 1, Textual support, English
Record number: 1, Textual support number: 1 OBS
In 2013, [the Atlantic Canada Opportunites Agency (ACOA)] launched the Accelerated Market Readiness (AMR) Program. Through AMR, tourism operators meet with an independent tourism expert to determine whether their operations are ready for the market, with a specific focus on product development and promotional activities, and receive a property site visit from the expert to evaluate service standards. ACOA has delivered the AMR Program to 170 small tourism businesses in 14 communities and tourism regions across Atlantic Canada. 2, record 1, English, - Accelerated%20Market%20Readiness%20Program
Record 1, Key term(s)
- Accelerated Market Readiness Programme
- AMR Programme
Record 1, French
Record 1, Domaine(s)
- Titres de programmes fédéraux (Gouvernement canadien)
- Tourisme
- Travail et emploi
Record 1, Main entry term, French
- Programme de préparation accélérée au marché
1, record 1, French, Programme%20de%20pr%C3%A9paration%20acc%C3%A9l%C3%A9r%C3%A9e%20au%20march%C3%A9
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 OBS
En 2013, l'APECA [Agence de promotion économique du Canada atlantique] a lancé le Programme accéléré de préparation au marché. Grâce à ce programme, les exploitants d'entreprises touristiques rencontrent un expert indépendant du tourisme pour déterminer si leurs activités sont prêtes à être commercialisées. Le programme met l'accent sur le développement de produits et les activités de promotion; l'expert se rend sur place pour évaluer les normes de service. L'APECA a offert le programme à 170 petites entreprises touristiques dans 14 collectivités et régions touristiques du Canada atlantique. 2, record 1, French, - Programme%20de%20pr%C3%A9paration%20acc%C3%A9l%C3%A9r%C3%A9e%20au%20march%C3%A9
Record 1, Spanish
Record 1, Textual support, Spanish
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