TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
ATTITUDE STUDY [1 record]
Record 1 - internal organization data 2001-04-26
Record 1, English
Record 1, Subject field(s)
- Marketing Research
Record 1, Main entry term, English
- attitude study 1, record 1, English, attitude%20study
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
Research on consumers designed to detect their attitude towards a product, idea, company or campaign. 1, record 1, English, - attitude%20study
Record number: 1, Textual support number: 1 OBS
A prior study is normally conducted to identify the initial situation, followed by an evaluation and a final check carried out to determine whether or not objectives have been reached. 1, record 1, English, - attitude%20study
Record number: 1, Textual support number: 2 OBS
attitude study: term, definition and observation reproduced from the CAPITAL Business Dictionary with the permission of LID Editorial Empresarial. 2, record 1, English, - attitude%20study
Record 1, French
Record 1, Domaine(s)
- Étude du marché
Record 1, Main entry term, French
- étude des comportements
1, record 1, French, %C3%A9tude%20des%20comportements
feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Étude du consommateur dans le but de connaître sa réaction face à un produit [idée, société ou campagne]. 1, record 1, French, - %C3%A9tude%20des%20comportements
Record number: 1, Textual support number: 1 OBS
Normalement, on réalise un premier test pour l'étude des conditions de départ, puis un autre pour évaluer la campagne et finalement un troisième pour vérifier si les objectifs ont été atteints. 1, record 1, French, - %C3%A9tude%20des%20comportements
Record number: 1, Textual support number: 2 OBS
étude des comportements : terme, définition et observation extraits du CAPITAL Business Dictionary et reproduits avec l'autorisation de LID Editorial Empresarial. 2, record 1, French, - %C3%A9tude%20des%20comportements
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Estudio del mercado
Record 1, Main entry term, Spanish
- estudio de actitudes
1, record 1, Spanish, estudio%20de%20actitudes
masculine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Investigación de consumidores para detectar sus actitudes con respecto a un producto, idea, empresa o campaña. 1, record 1, Spanish, - estudio%20de%20actitudes
Record number: 1, Textual support number: 1 OBS
Se suele realizar un estudio previo para comprobar la situación de partida, otro para testar la campaña y uno final para comprobar si se han alcanzado los objetivos previstos. 1, record 1, Spanish, - estudio%20de%20actitudes
Record number: 1, Textual support number: 2 OBS
estudio de actitudes: término, definición y observación extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 2, record 1, Spanish, - estudio%20de%20actitudes
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