TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

BRAND-PREFERENCE ADVERTISING [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1999-01-05

English

Subject field(s)
  • Advertising Techniques
  • Tobacco Industry
Key term(s)
  • brand preference advertising

French

Domaine(s)
  • Techniques publicitaires
  • Industrie du tabac
OBS

Porte sur les marques, comme l'indique le terme anglais.

OBS

Source(s) : Loi sur le tabac, le 25 avril 1997, paragraphe 22(4).

Spanish

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