TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
COMMERCIAL INTELLIGENCE [2 records]
Record 1 - internal organization data 2002-10-15
Record 1, English
Record 1, Subject field(s)
- Corporate Management (General)
- Communication and Information Management
- Marketing Research
Record 1, Main entry term, English
- commercial intelligence
1, record 1, English, commercial%20intelligence
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
Commercial intelligence allows companies to successfully position their products in increasingly competitive world markets. 1, record 1, English, - commercial%20intelligence
Record 1, French
Record 1, Domaine(s)
- Gestion de l'entreprise (Généralités)
- Gestion des communications et de l'information
- Étude du marché
Record 1, Main entry term, French
- veille commerciale
1, record 1, French, veille%20commerciale
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
La veille commerciale a pour but de collecter, traiter et diffuser des informations sur les produits et les marchés. Elle est donc intimement liée au lancement de nouveaux produits et à la détection de nouveaux marchés. Pour cette raison, une attention particulière est consacrée aux études de marché (qualitatives ou quantitatives). Cette veille concerne également l'observation des clients, des fournisseurs, des sous-traitants ou des distributeurs. 2, record 1, French, - veille%20commerciale
Record number: 1, Textual support number: 2 CONT
Qu'est-ce que la veille commerciale? C'est la recherche, le traitement et la diffusion (en vue de leur exploitation) de renseignements relatifs à l'environnement commercial de l'entreprise. Il s'agit de surveiller ses clients, ses prospects, son circuit de distribution et ses fournisseurs. 3, record 1, French, - veille%20commerciale
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 1994-03-29
Record 2, English
Record 2, Subject field(s)
- IT Security
Record 2, Main entry term, English
- commercial intelligence
1, record 2, English, commercial%20intelligence
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 CONT
Martin Hellman, a Stanford University cryptographer cited in Schneier's book, says French spies "have openly boasted of using commercial intelligence" to help French companies win bidding wars for large contracts. 2, record 2, English, - commercial%20intelligence
Record 2, French
Record 2, Domaine(s)
- Sécurité des TI
Record 2, Main entry term, French
- renseignements commerciaux
1, record 2, French, renseignements%20commerciaux
correct, masculine noun, plural
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record number: 2, Textual support number: 1 OBS
Commercial Intelligence Journal: Bulletin des renseignements commerciaux. 1, record 2, French, - renseignements%20commerciaux
Record 2, Spanish
Record 2, Textual support, Spanish
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