TERMIUM Plus®

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COST-PER-THOUSAND-NOTERS [1 record]

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Alphabetical list of terms

Record 1 1980-06-25

English

Subject field(s)
  • Advertising
CONT

If advertisers bought on a cost-per-thousand-noters basis, there would be no ads higher than an inch.

OBS

Cost per thousand: The cost of advertising for each 1,000 homes reached in TV or radio for each 1,000 circulation of publications.

French

Domaine(s)
  • Publicité
CONT

Si les annonceurs achetaient de l'espace sur la simple base du coût pour mille perceptions, il n'y aurait jamais d'annonces de plus de 2 cm et demi.

Spanish

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