TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
INFLUENCER [3 records]
Record 1 - external organization data 2023-02-14
Record 1, English
Record 1, Subject field(s)
- Compartment - National Occupational Classification (NOC)
Record 1, Main entry term, English
- influencer
1, record 1, English, influencer
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, French
Record 1, Domaine(s)
- Tiroir – Classification nationale des professions (CNP)
Record 1, Main entry term, French
- influenceur
1, record 1, French, influenceur
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- influenceuse 1, record 1, French, influenceuse
correct, feminine noun
Record 1, Textual support, French
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 2020-02-27
Record 2, English
Record 2, Subject field(s)
- Collaborative and Social Communications
- Marketing
Record 2, Main entry term, English
- influencer
1, record 2, English, influencer
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
- influential 2, record 2, English, influential
correct, noun
Record 2, Textual support, English
Record number: 2, Textual support number: 1 DEF
A person or a group who has a strong online presence and is frequently targeted by marketing professionals to promote brands on social media. 3, record 2, English, - influencer
Record number: 2, Textual support number: 1 CONT
By building relationships with influencers through WOM [word of mouth], marketers can get people to become so enthusiastic about a cause, product or service that they drive sales through conversations. 4, record 2, English, - influencer
Record 2, French
Record 2, Domaine(s)
- Communications collaboratives et sociales
- Commercialisation
Record 2, Main entry term, French
- influenceur
1, record 2, French, influenceur
correct, masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record number: 2, Textual support number: 1 DEF
Personne ou groupe qui a une forte présence en ligne et qui est souvent ciblé par des responsables de marketing pour faire la promotion d'une marque dans les médias sociaux. 2, record 2, French, - influenceur
Record 2, Spanish
Record 2, Campo(s) temático(s)
- Comunicaciones colaborativas y sociales
- Comercialización
Record 2, Main entry term, Spanish
- influenciador
1, record 2, Spanish, influenciador
correct, masculine noun
Record 2, Abbreviations, Spanish
Record 2, Synonyms, Spanish
- influente 1, record 2, Spanish, influente
correct, masculine noun
- influidor 1, record 2, Spanish, influidor
correct, masculine noun
Record 2, Textual support, Spanish
Record number: 2, Textual support number: 1 DEF
Persona o [grupo] con conocimiento, prestigio y presencia en determinados ámbitos [como la mercadotecnia y redes sociales,] en los que sus opiniones pueden influir en el comportamiento de otras muchas personas. 1, record 2, Spanish, - influenciador
Record number: 2, Textual support number: 1 OBS
influenciador; influente; influidor: La Fundación del Español Urgente (Fundéu BBVA), con el asesoramiento de la Real Academia Española, indica que "influente" es una alternativa válida en español al término inglés "influencer". […] Como sucede con muchos otros adjetivos, su uso como sustantivo es habitual y válido […] las voces "influidor" [e] "influenciador" […] son [también] válidas. 1, record 2, Spanish, - influenciador
Record 3 - internal organization data 1986-07-15
Record 3, English
Record 3, Subject field(s)
- Marketing
Record 3, Main entry term, English
- influencer 1, record 3, English, influencer
Record 3, Abbreviations, English
Record 3, Synonyms, English
Record 3, Textual support, English
Record number: 3, Textual support number: 1 DEF
A factor influencing the final purchasing decision. 2, record 3, English, - influencer
Record number: 3, Textual support number: 1 CONT
Influencers ... are factors influencing the decisions to use Public Works Canada, in-house or sub-contracted services. These include ministerial directives, government initiatives [etc.] 1, record 3, English, - influencer
Record 3, French
Record 3, Domaine(s)
- Commercialisation
Record 3, Main entry term, French
- influenceur
1, record 3, French, influenceur
masculine noun
Record 3, Abbreviations, French
Record 3, Synonyms, French
Record 3, Textual support, French
Record number: 3, Textual support number: 1 DEF
Tout élément qui, directement ou indirectement, exerce une influence sur la décision d'achat finale. 2, record 3, French, - influenceur
Record 3, Spanish
Record 3, Textual support, Spanish
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