TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

KEYED ADVERTISEMENT [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2013-10-01

English

Subject field(s)
  • Advertising Media
OBS

keying an advertisement: giving an advertisement a code number or letter so that when people respond, the source of the inquiry can be traced.

French

Domaine(s)
  • Supports publicitaires
DEF

Placard publicitaire comportant un signe distinctif permettant l'identification du support dans lequel il est paru.

CONT

L'annonce à clé permet d'évaluer le rendement d'un support par rapport à l'autre.

Spanish

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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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