TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
KEYWORD TARGETED BANNER AD [1 record]
Record 1 - internal organization data 2002-03-22
Record 1, English
Record 1, Subject field(s)
- Internet and Telematics
- Advertising Techniques
Record 1, Main entry term, English
- keyword targeted banner ad
1, record 1, English, keyword%20targeted%20banner%20ad
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- keyword banner ad 1, record 1, English, keyword%20banner%20ad
correct
- smart banner ad 2, record 1, English, smart%20banner%20ad
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
Keyword banner ads allow you to choose several keywords and phrases relevant to your web site. If your company sells nail polish and you purchase the banner keyword for "nail polish", then your banner ad will appear at the top of the search engine when "nail polish" is entered as a search. 1, record 1, English, - keyword%20targeted%20banner%20ad
Record number: 1, Textual support number: 2 CONT
Smart banner ads differ from traditional banner ads in that they are targeted at individuals that are looking for the products and services that they promote. For example, a smart banner ad for a valve packing service company can be targeted toward individuals searching for 'valves' or 'packing services'. 2, record 1, English, - keyword%20targeted%20banner%20ad
Record number: 1, Textual support number: 1 OBS
Record created as part of a collaborative pilot project between the Université du Québec à Hull and the Terminology and Standardization Directorate of the Translation Bureau. 3, record 1, English, - keyword%20targeted%20banner%20ad
Record 1, French
Record 1, Domaine(s)
- Internet et télématique
- Techniques publicitaires
Record 1, Main entry term, French
- bandeau publicitaire activé par mot clé
1, record 1, French, bandeau%20publicitaire%20activ%C3%A9%20par%20mot%20cl%C3%A9
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- bannière publicitaire activée par mot clé 2, record 1, French, banni%C3%A8re%20publicitaire%20activ%C3%A9e%20par%20mot%20cl%C3%A9
feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Type de publicité apparaissant sur les sites de moteurs de recherche dont le contenu s'adapte automatiquement afin de correspondre aux termes que l'internaute inscrit sur le formulaire de recherche. 1, record 1, French, - bandeau%20publicitaire%20activ%C3%A9%20par%20mot%20cl%C3%A9
Record number: 1, Textual support number: 1 OBS
Fiche réalisée dans le cadre d'un projet pilote de collaboration entre l'Université du Québec à Hull et la Direction de la terminologie et de la normalisation du Bureau de la traduction. 2, record 1, French, - bandeau%20publicitaire%20activ%C3%A9%20par%20mot%20cl%C3%A9
Record 1, Spanish
Record 1, Textual support, Spanish
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