TERMIUM Plus®

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Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2001-05-16

English

Subject field(s)
  • Advertising Media
  • Merchandising Techniques
DEF

A preprinted advertisement in single or multiple page form that is inserted loose into newspapers.

Key term(s)
  • free standing insert
  • free standing stuffer

French

Domaine(s)
  • Supports publicitaires
  • Techniques marchandes
DEF

Il s'agit de livrets de coupons détachables émis par plusieurs annonceurs, regroupés à l'intérieur d'un cahier, et insérés dans diverses publications.

Spanish

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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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