TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
ME-TOO STRATEGY [1 record]
Record 1 - internal organization data 2010-10-18
Record 1, English
Record 1, Subject field(s)
- Marketing
- Merchandising Techniques
- The Product (Marketing)
Record 1, Main entry term, English
- follower strategy 1, record 1, English, follower%20strategy
Record 1, Abbreviations, English
Record 1, Synonyms, English
- me-too strategy 2, record 1, English, me%2Dtoo%20strategy
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
Strategy based on the developing of new products by quickly and effectively copying the technological advances introduced by the market leader. 1, record 1, English, - follower%20strategy
Record number: 1, Textual support number: 1 OBS
follower strategy: term and definition reproduced from the CAPITAL Business Dictionary with the permission of LID Editorial Empresarial. 3, record 1, English, - follower%20strategy
Record 1, French
Record 1, Domaine(s)
- Commercialisation
- Techniques marchandes
- Produit (Commercialisation)
Record 1, Main entry term, French
- stratégie du suiveur
1, record 1, French, strat%C3%A9gie%20du%20suiveur
feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Stratégie de développement de nouvelles techniques pour la fabrication de produits ou l'introduction d'innovations qui s'inspire des techniques employées par le leader du marché [...] 1, record 1, French, - strat%C3%A9gie%20du%20suiveur
Record number: 1, Textual support number: 1 OBS
Ici la stratégie revient à imiter, voire à copier, les entreprises d'avant-garde afin de produire et de distribuer au moindre coût des articles déjà éprouvés. 2, record 1, French, - strat%C3%A9gie%20du%20suiveur
Record number: 1, Textual support number: 2 OBS
stratégie du suiveur : terme et définition extraits du CAPITAL Business Dictionary avec l'autorisation de LID Editorial Empresarial. 3, record 1, French, - strat%C3%A9gie%20du%20suiveur
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Comercialización
- Técnicas mercantiles
- Producto (Comercialización)
Record 1, Main entry term, Spanish
- estrategia del seguidor
1, record 1, Spanish, estrategia%20del%20seguidor
feminine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Estrategia de desarrollo de nuevos productos que consiste en copiar rápida y eficazmente los avances que introduce el líder tecnológico o mercadológico. 1, record 1, Spanish, - estrategia%20del%20seguidor
Record number: 1, Textual support number: 1 OBS
estrategia del seguidor: término y definición extraídos del CAPITAL Business Dictionary con la autorización de LID Editorial Empresarial. 2, record 1, Spanish, - estrategia%20del%20seguidor
Copyright notice for the TERMIUM Plus® data bank
© Public Services and Procurement Canada, 2025
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau
Features
Language Portal of Canada

Access a collection of Canadian resources on all aspects of English and French, including quizzes.
Writing tools

The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.
Glossaries and vocabularies

Access Translation Bureau glossaries and vocabularies.
- Date Modified: