TERMIUM Plus®

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PASSIVE CONSUMER [1 record]

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Record 1 2000-04-17

English

Subject field(s)
  • Economics
  • Marketing Research
CONT

Media advertising agencies are manipulating, in Orwellian fashion, public and even religious and cherished community values in their attempt to redefine people's identity, not as active participants in and shapers of our society and of our economy, but rather primarily as passive consumers.

French

Domaine(s)
  • Économique
  • Étude du marché
OBS

Fondé sur le modèle «investisseur passif».

Spanish

Campo(s) temático(s)
  • Economía
  • Estudio del mercado
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