TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

PROMOTIONAL CONTENT [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2019-07-12

English

Subject field(s)
  • Advertising Techniques
  • Merchandising Techniques
  • Internet and Telematics
CONT

Promotional content includes activities such as competitions, giveaways, sponsored pages, supplements, and programs. Promotional content is different from standard media relations in that it involves the provision of goods or money to the host media.

French

Domaine(s)
  • Techniques publicitaires
  • Techniques marchandes
  • Internet et télématique
DEF

Contenu [...] qui vise directement et ouvertement la promotion d'un produit ou d'un service auprès du consommateur [...]

Spanish

Campo(s) temático(s)
  • Técnicas publicitarias
  • Técnicas mercantiles
  • Internet y telemática
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