TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

RATE ACCEPTANCE [1 record]

Record 1 1998-04-24

English

Subject field(s)
  • Marketing
  • Economic Planning
DEF

The rate at which [people] adopt new techniques or technology.

OBS

[The] consumer-adoption process has come under increasing study.... This area of study promises to shed light on what determines the rate of acceptance of a new idea.

French

Domaine(s)
  • Commercialisation
  • Planification économique
OBS

[Les] modèles de diffusion de l'innovation se proposent de prédire le taux d'adoption du marché relative à un nouveau produit, dans un système social donné

Spanish

Campo(s) temático(s)
  • Comercialización
  • Planificación económica
DEF

La tasa a la cual [la gente] adopta nuevas técnicas o tecnologías.

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