TERMIUM Plus®

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TV SHOPPER [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1998-07-17

English

Subject field(s)
  • Merchandising Techniques
  • Advertising Techniques
OBS

Teleshopping. Electronic shopping via videotex or other interactive information service.

French

Domaine(s)
  • Techniques marchandes
  • Techniques publicitaires
CONT

«Il s'agit d'abord de rendre un service à l'abonné tout en produisant une émission qui n'ennuie pas ceux qui ne sont pas clients», [...] 30,000 clients, 600 commandes par jour. Canal n'est pas loin de l'équilibre financier. Elle a même ses accrocs : l'un de ses télé-acheteurs a commandé 37 fois depuis le début de l'année.

Spanish

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© Public Services and Procurement Canada, 2026
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

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