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ULTRA-FAST FASHION [1 record]

Record 1 2026-05-07

English

Subject field(s)
  • Fashion and Styles (Clothing)
  • Social Movements
CONT

Another factor that gave way to the evolution of fast fashion is trends. Everyone wants to be like the great artists and celebrities of today. As a result, people will want to wear the most recent trends and clothes. But, to satisfy such want, a larger phenomenon is necessary. All this has led to the birth of "ultra-fast fashion," a fashion even faster than what ... now exists.

Key term(s)
  • ultra fast fashion

French

Domaine(s)
  • Mode
  • Mouvements sociaux
CONT

L'industrie de la mode rapide a été secouée par des déferlantes depuis le début de la pandémie [de COVID-19] : baisse des ventes, changements des comportements d'achat et perturbation des chaînes d'approvisionnement. Dans la tempête se trouvent pourtant des châteaux forts qui séduisent la plus jeune génération. Ils vendent à des prix encore plus bas, s'adaptent rapidement aux tendances et utilisent des réseaux sociaux avec brio. Bienvenue au pays de [...] la mode ultra-accélérée.

OBS

ultra- : Indique un degré extrême ou supérieur, une intensité excessive.

OBS

mode ultra-express : désignation publiée au Journal officiel de la République française le 4 septembre 2025.

Key term(s)
  • mode ultrarapide
  • mode ultraéphémère
  • mode ultraexpress

Spanish

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