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AGING BOOMER [1 record]

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Record 1 2014-11-25

English

Subject field(s)
  • Demography
  • Sociology of Old Age
CONT

Aging boomer demographics are not only driving a shift in the formulation, development, and marketing of pharmaceutical drugs but are doing the same for personal care products. Aging boomers want products they believe will enhance their lifestyle, their appearance, and their general health.

French

Domaine(s)
  • Démographie
  • Sociologie de la vieillesse
CONT

L'entreprise face à la pénurie de main-d'œuvre [...] L'ampleur de cette pénurie se mesure déjà par les départs programmés des «papy-boomers», dénommés il y a 30 ans les «baby-boomers»! On compte que près de 15 % de la masse salariale exerçant dans les entreprises d'installation moyennes ou grandes va partir à la retraite dans les 3 ans qui viennent. Est-on préparé à les remplacer?

OBS

boomer vieillissant : terme retenu par le réseau Entraide Traduction Santé.

Spanish

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