TERMIUM Plus®

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BRAND MANAGER [2 records]

Record 1 - external organization data 2022-12-16

English

Subject field(s)
  • Compartment - National Occupational Classification (NOC)

French

Domaine(s)
  • Tiroir – Classification nationale des professions (CNP)

Spanish

Save record 1

Record 2 2019-10-17

English

Subject field(s)
  • Occupation Names (General)
  • Advertising Techniques
  • Production Management
DEF

The person responsible for the marketing of a particular brand.

French

Domaine(s)
  • Désignations des emplois (Généralités)
  • Techniques publicitaires
  • Gestion de la production
DEF

Personne qui, dans une entreprise, est responsable de la commercialisation et des opérations de marketing liées à une marque ou à un groupe de marques en particulier.

Spanish

Campo(s) temático(s)
  • Nombramiento de cargos (Generalidades)
  • Técnicas publicitarias
  • Gestión de la producción
DEF

Persona responsable del desarrollo y la promoción de la marca de una empresa.

OBS

gestor de marca: La Fundación del Español Urgente (Fundéu BBVA), con el asesoramiento de la Real Academia Española, indica que "gestor de marca" es una alternativa preferible en textos en español al anglicismo "brand manager".

Save record 2

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