TERMIUM Plus®

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DECEPTIVE PACKAGING [1 record]

Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 2001-01-17

English

Subject field(s)
  • Marketing
DEF

A merchandise packaged in such a manner to give the illusion that the product is either larger or better than it is in reality.

French

Domaine(s)
  • Commercialisation
DEF

Pratique frauduleuse consistant à donner l'illusion au client que le produit possède une telle dimension ou est d'aussi bonne qualité que l'aspect du contenant laisse paraître.

Spanish

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