TERMIUM Plus®

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Filter results by subject field Alphabetical list of terms

Filter results by subject field

Alphabetical list of terms

Record 1 1988-07-05

English

Subject field(s)
  • The Product (Marketing)
  • Marketing
DEF

period (...) marked by a decline in the number of firms producing the product, a narrowing in the number of product offerings, a withdrawal from smaller market segments and reduced promotion.

French

Domaine(s)
  • Produit (Commercialisation)
  • Commercialisation
DEF

période pendant laquelle la clientèle, les concurrents, les ventes diminuent (...) la production faiblit (...) les prix se maintiennent, (...) la publicité est minime.

Spanish

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