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The Government of Canada’s terminology and linguistic data bank.
OPTIMIZACION MOTORES BUSQUEDA [2 records]
Record 1 - internal organization data 2024-01-30
Record 1, English
Record 1, Subject field(s)
- Internet and Telematics
- Electronic Commerce
Record 1, Main entry term, English
- search engine optimization
1, record 1, English, search%20engine%20optimization
correct
Record 1, Abbreviations, English
- SEO 2, record 1, English, SEO
correct
Record 1, Synonyms, English
- natural referencing 3, record 1, English, natural%20referencing
correct
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
Search engine optimization (SEO) can be described as strategies and tactics used to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. The goal of successful SEO is to obtain a high-ranking placement in the search results page of a search engine ... The higher a website naturally ranks in organic results of a search, the greater the chance that that site will be visited by a user. 4, record 1, English, - search%20engine%20optimization
Record 1, Key term(s)
- search engine optimisation
Record 1, French
Record 1, Domaine(s)
- Internet et télématique
- Commerce électronique
Record 1, Main entry term, French
- référencement naturel
1, record 1, French, r%C3%A9f%C3%A9rencement%20naturel
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- référencement non payant 2, record 1, French, r%C3%A9f%C3%A9rencement%20non%20payant
correct, masculine noun
- optimisation pour les moteurs de recherche 3, record 1, French, optimisation%20pour%20les%20moteurs%20de%20recherche
correct, feminine noun
- référencement organique 4, record 1, French, r%C3%A9f%C3%A9rencement%20organique
avoid, anglicism, masculine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Ensemble de techniques qui permettent d'assurer à un site de la toile, sans recourir à des moyens payants, une meilleure position dans les résultats proposés par les moteurs de recherche en adaptant le contenu de ce site aux caractéristiques des algorithmes des moteurs. 2, record 1, French, - r%C3%A9f%C3%A9rencement%20naturel
Record number: 1, Textual support number: 1 CONT
Le référencement naturel est utilisé afin de faire apparaître un site ou des pages Web dans les premiers résultats de recherche naturels des moteurs de recherche [...] Le but étant de positionner ce site ou ces pages Web sur les mots-clés correspondants aux requêtes tapées par les internautes. 5, record 1, French, - r%C3%A9f%C3%A9rencement%20naturel
Record number: 1, Textual support number: 1 OBS
référencement non payant : désignation et définition publiées au Journal officiel de la République française le 30 août 2022. 6, record 1, French, - r%C3%A9f%C3%A9rencement%20naturel
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Internet y telemática
- Comercio electrónico
Record 1, Main entry term, Spanish
- optimización para motores de búsqueda
1, record 1, Spanish, optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
correct, feminine noun
Record 1, Abbreviations, Spanish
- SEO 1, record 1, Spanish, SEO
correct, feminine noun
Record 1, Synonyms, Spanish
- optimización para buscadores 2, record 1, Spanish, optimizaci%C3%B3n%20para%20buscadores
correct, feminine noun
- optimización de motores de búsqueda 3, record 1, Spanish, optimizaci%C3%B3n%20de%20motores%20de%20b%C3%BAsqueda
avoid, see observation, feminine noun
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Proceso de mejorar la visibilidad de una página web en motores de búsqueda a través de los resultados “naturales” o no-pagados ("orgánicos" o "algorítmicos"). 4, record 1, Spanish, - optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
Record number: 1, Textual support number: 1 CONT
La optimización para buscadores afecta únicamente a los resultados de búsqueda orgánicos, no a los resultados pagados o patrocinados [...] 2, record 1, Spanish, - optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
Record number: 1, Textual support number: 1 OBS
optimización de motores de búsqueda : Este término se presta a confusión porque no son los motores de búsqueda los que se optimizan sino los sitios web para quedar mejor ubicados en los resultados de la búsqueda que realizan dichos motores. 5, record 1, Spanish, - optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
Record number: 1, Textual support number: 2 OBS
SEO: por su sigla en inglés (search engine optimization). 5, record 1, Spanish, - optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
Record 2 - internal organization data 2022-10-31
Record 2, English
Record 2, Subject field(s)
- Advertising Techniques
- Electronic Commerce
- Internet and Telematics
Record 2, Main entry term, English
- search engine marketing
1, record 2, English, search%20engine%20marketing
correct
Record 2, Abbreviations, English
- SEM 1, record 2, English, SEM
correct
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 CONT
... search engine marketing is tightly connected to all other areas of digital marketing. The central goal of digital marketing is to develop content that flows through various channels, including through search engines. 2, record 2, English, - search%20engine%20marketing
Record 2, French
Record 2, Domaine(s)
- Techniques publicitaires
- Commerce électronique
- Internet et télématique
Record 2, Main entry term, French
- marketing des moteurs de recherche
1, record 2, French, marketing%20des%20moteurs%20de%20recherche
correct, masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- marketing de la recherche 2, record 2, French, marketing%20de%20la%20recherche
correct, masculine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 CONT
Le marketing de la recherche (ou marketing des moteurs de recherche) désigne l'ensemble des techniques visant à aider les entreprises à accroître leur visibilité sur le Web [...] 2, record 2, French, - marketing%20des%20moteurs%20de%20recherche
Record 2, Spanish
Record 2, Campo(s) temático(s)
- Técnicas publicitarias
- Comercio electrónico
- Internet y telemática
Record 2, Main entry term, Spanish
- marketing en motores de búsqueda
1, record 2, Spanish, marketing%20en%20motores%20de%20b%C3%BAsqueda
correct, masculine noun
Record 2, Abbreviations, Spanish
- SEM 1, record 2, Spanish, SEM
correct, masculine noun
Record 2, Synonyms, Spanish
- marketing en buscadores 2, record 2, Spanish, marketing%20en%20buscadores
correct, masculine noun
- SEM 2, record 2, Spanish, SEM
correct, masculine noun
- SEM 2, record 2, Spanish, SEM
- mercadeo en motores de búsqueda 3, record 2, Spanish, mercadeo%20en%20motores%20de%20b%C3%BAsqueda
correct, masculine noun
- SEM 3, record 2, Spanish, SEM
correct, masculine noun
- SEM 3, record 2, Spanish, SEM
- mercadeo en buscadores 4, record 2, Spanish, mercadeo%20en%20buscadores
correct, masculine noun
- SEM 5, record 2, Spanish, SEM
correct, masculine noun
- SEM 5, record 2, Spanish, SEM
Record 2, Textual support, Spanish
Record number: 2, Textual support number: 1 CONT
Para mejorar la visibilidad de una página de cara a los buscadores existen diversas prácticas englobadas dentro del llamado SEM (del inglés "search engine marketing") o marketing en buscadores. 6, record 2, Spanish, - marketing%20en%20motores%20de%20b%C3%BAsqueda
Record number: 2, Textual support number: 1 OBS
El "marketing en motores de búsqueda" comprende la publicidad en motores de búsqueda(SEA) y la optimización para motores de búsqueda(SEO). 7, record 2, Spanish, - marketing%20en%20motores%20de%20b%C3%BAsqueda
Record number: 2, Textual support number: 2 OBS
SEM: por su sigla en inglés (search engine marketing). 7, record 2, Spanish, - marketing%20en%20motores%20de%20b%C3%BAsqueda
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