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GUERRA PRECIOS [1 record]

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Alphabetical list of terms

Record 1 2010-02-12

English

Subject field(s)
  • Market Prices
  • Foreign Trade
  • Pricing Theory
CONT

Such a severe lowering of price by one seller which other sellers must follow that some of the sellers would be financially ruined if the price war continued over a long period of time.

French

Domaine(s)
  • Prix (Commercialisation)
  • Commerce extérieur
  • Théorie des prix
DEF

Situation d'un marché dans laquelle les vendeurs se livrent une lutte sans merci sur les prix de vente, proposant tour à tour un prix plus bas que le concurrent.

CONT

Quand les prix oligopolistiques varient, les entreprises ont tendance à les modifier de concert. Cette concurrence dans les prix peut alors dégénérer facilement en «guerre des prix».

Spanish

Campo(s) temático(s)
  • Precios (Comercialización)
  • Comercio exterior
  • Teoría de fijación de precios
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