TERMIUM Plus®
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FORMAT ESPACE PUBLICITAIRE [2 records]
Record 1 - internal organization data 2025-07-21
Record 1, English
Record 1, Subject field(s)
- Advertising Media
- Internet and Telematics
Record 1, Main entry term, English
- smart banner
1, record 1, English, smart%20banner
correct, noun
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
Smart banners are ad units that can detect the width and orientation of the device and serve the ad in the appropriate size. 1, record 1, English, - smart%20banner
Record 1, French
Record 1, Domaine(s)
- Supports publicitaires
- Internet et télématique
Record 1, Main entry term, French
- bannière intelligente
1, record 1, French, banni%C3%A8re%20intelligente
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- bandeau intelligent 2, record 1, French, bandeau%20intelligent
correct, masculine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 OBS
Ce format permet d’afficher automatiquement des bannières de différentes tailles en fonction de l'espace disponible sur l'écran de l'utilisateur, optimisant ainsi l'utilisation de l'espace publicitaire. 1, record 1, French, - banni%C3%A8re%20intelligente
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 2000-12-15
Record 2, English
Record 2, Subject field(s)
- Advertising
- Publication and Bookselling
Record 2, Main entry term, English
- advertisement-type area
1, record 2, English, advertisement%2Dtype%20area
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 OBS
Examples of "advertisement-type areas" are full page, 2/3 page, 1/2 page island, 1/2 horizontal page and 1/2 vertical page. 2, record 2, English, - advertisement%2Dtype%20area
Record 2, Key term(s)
- advertisement type area
Record 2, French
Record 2, Domaine(s)
- Publicité
- Édition et librairie
Record 2, Main entry term, French
- format d'espace publicitaire
1, record 2, French, format%20d%27espace%20publicitaire
proposal, masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
Record 2, Textual support, French
Record number: 2, Textual support number: 1 OBS
Les «formats d’espace publicitaire» comprennent entre autres la pleine page, les deux tiers de page, la demi-page en ilôt, la demi-page horizontale et la demi-page verticale. 1, record 2, French, - format%20d%27espace%20publicitaire
Record 2, Spanish
Record 2, Textual support, Spanish
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TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
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