TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
P.L.V. EXTERIEURE [2 records]
Record 1 - internal organization data 1975-03-11
Record 1, English
Record 1, Subject field(s)
- Advertising Media
Record 1, Main entry term, English
- outside signs 1, record 1, English, outside%20signs
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 OBS
-- are one of the most important forms of point-of- purchase (...) They are the (...) location identification pieces used to tell consumers that a retailer handles a brand or line of merchandise. 1, record 1, English, - outside%20signs
Record 1, French
Record 1, Domaine(s)
- Supports publicitaires
Record 1, Main entry term, French
- P.L.V. extérieure 1, record 1, French, P%2EL%2EV%2E%20ext%C3%A9rieure
Record 1, Abbreviations, French
Record 1, Synonyms, French
- publicité sur le lieu de vente extérieure 1, record 1, French, publicit%C3%A9%20sur%20le%20lieu%20de%20vente%20ext%C3%A9rieure
Record 1, Textual support, French
Record number: 1, Textual support number: 1 OBS
la --. Sa mission est nette: elle doit accrocher le public et transformer le passant en client. 1, record 1, French, - P%2EL%2EV%2E%20ext%C3%A9rieure
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 1975-03-11
Record 2, English
Record 2, Subject field(s)
- Advertising Agencies and Services
Record 2, Main entry term, English
- external advertising 1, record 2, English, external%20advertising
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 OBS
[on-premise signs] furnish the bridge between --, that which is presented outside the marketplace, and efforts exerted internally to consummate a sale. 1, record 2, English, - external%20advertising
Record 2, French
Record 2, Domaine(s)
- Agences et services de publicité
Record 2, Main entry term, French
- P.L.V. extérieure 1, record 2, French, P%2EL%2EV%2E%20ext%C3%A9rieure
Record 2, Abbreviations, French
Record 2, Synonyms, French
- publicité sur le lieu de vente extérieure 1, record 2, French, publicit%C3%A9%20sur%20le%20lieu%20de%20vente%20ext%C3%A9rieure
Record 2, Textual support, French
Record number: 2, Textual support number: 1 OBS
on distingue deux types d’éléments: ceux visibles du dehors - il s’agit de la P.L.V. dite extérieure - et ceux disposés à l’intérieur du magasin 1, record 2, French, - P%2EL%2EV%2E%20ext%C3%A9rieure
Record 2, Spanish
Record 2, Textual support, Spanish
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