TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

PLATE-FORME DONNEES CLIENTS [1 record]

Filter results by subject field Alphabetical list of terms

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Alphabetical list of terms

Record 1 2025-04-30

English

Subject field(s)
  • Information Processing (Informatics)
  • Internet and Telematics
  • Advertising Agencies and Services
CONT

A customer data platform (CDP) is software that accurately captures and organizes data from multiple customer touchpoints into one centralized database. CDPs provide companies with a fully comprehensive view of their customers—based on information related to the specific customer—and the ability to track their behavior over time.

Key term(s)
  • customer data plat-form

French

Domaine(s)
  • Traitement de l'information (Informatique)
  • Internet et télématique
  • Agences et services de publicité
CONT

Une plateforme de données clients [...] est une application qui collecte des informations sur des clients, les unifie et permet de les consulter et de les utiliser à des fins commerciales ou marketing.

Key term(s)
  • plate-forme de données clients

Spanish

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© Public Services and Procurement Canada, 2025
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

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