TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
PLATE-FORME GESTION DONNEES [2 records]
Record 1 - internal organization data 2025-04-30
Record 1, English
Record 1, Subject field(s)
- Information Processing (Informatics)
- Internet and Telematics
- Advertising Agencies and Services
Record 1, Main entry term, English
- data management platform
1, record 1, English, data%20management%20platform
correct, noun
Record 1, Abbreviations, English
- DMP 1, record 1, English, DMP
correct, noun
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
A data management platform (DMP) collects, organizes, and activates first-, second-, and third-party audience data from various online, offline, and mobile sources. It then uses that data to build detailed customer profiles that drive targeted advertising and personalization initiatives. A DMP makes these anonymized customer profiles available to other tools—ad exchanges, demand-side platforms (DSPs), and supply-side platforms (SSPs)—to improve targeting, personalization, and content customization. 2, record 1, English, - data%20management%20platform
Record 1, Key term(s)
- data management plat-form
Record 1, French
Record 1, Domaine(s)
- Traitement de l'information (Informatique)
- Internet et télématique
- Agences et services de publicité
Record 1, Main entry term, French
- plateforme de gestion de données
1, record 1, French, plateforme%20de%20gestion%20de%20donn%C3%A9es
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
Record 1, Textual support, French
Record number: 1, Textual support number: 1 OBS
[La plateforme de gestion de données] permet de centraliser l’information en provenance de plusieurs sources d’information afin de faire des analyses poussées. Ces sources peuvent être aussi diversifiées que l’exposition publicitaire, les statistiques de fréquentation du site Internet, [...] les transactions en magasins, la météo, etc. 1, record 1, French, - plateforme%20de%20gestion%20de%20donn%C3%A9es
Record 1, Key term(s)
- plate-forme de gestion de données
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 2006-02-27
Record 2, English
Record 2, Subject field(s)
- Computer Memories
- Applications of Automation
- Telecommunications Facilities
Record 2, Main entry term, English
- platform on-board data handling 1, record 2, English, platform%20on%2Dboard%20data%20handling
Record 2, Abbreviations, English
- PF OBDH 1, record 2, English, PF%20OBDH
Record 2, Synonyms, English
Record 2, Textual support, English
Record 2, French
Record 2, Domaine(s)
- Mémoires (Informatique)
- Automatisation et applications
- Installations de télécommunications
Record 2, Main entry term, French
- système de gestion de données de la plate-forme
1, record 2, French, syst%C3%A8me%20de%20gestion%20de%20donn%C3%A9es%20de%20la%20plate%2Dforme
masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- système de gestion de données de la plateforme 2, record 2, French, syst%C3%A8me%20de%20gestion%20de%20donn%C3%A9es%20de%20la%20plateforme
masculine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 OBS
Pluriel : des plateformes, des plates-formes. 3, record 2, French, - syst%C3%A8me%20de%20gestion%20de%20donn%C3%A9es%20de%20la%20plate%2Dforme
Record number: 2, Textual support number: 2 OBS
plateforme (sing.); plateformes (pl.) : Ces graphies, puisées des Rectifications de l’orthographe recommandées par le Conseil supérieur de la langue française, sont attestées dans le Petit Robert (2004). 2, record 2, French, - syst%C3%A8me%20de%20gestion%20de%20donn%C3%A9es%20de%20la%20plate%2Dforme
Record 2, Spanish
Record 2, Campo(s) temático(s)
- Memorias (Computadoras)
- Automatización y aplicaciones
- Instalaciones de telecomunicaciones
Record 2, Main entry term, Spanish
- tratamiento de datos a bordo de la plataforma
1, record 2, Spanish, tratamiento%20de%20datos%20a%20bordo%20de%20la%20plataforma
masculine noun
Record 2, Abbreviations, Spanish
Record 2, Synonyms, Spanish
Record 2, Textual support, Spanish
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