TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
REFERENCEMENT NATUREL [3 records]
Record 1 - internal organization data 2024-01-30
Record 1, English
Record 1, Subject field(s)
- Internet and Telematics
- Electronic Commerce
Record 1, Main entry term, English
- search engine optimization
1, record 1, English, search%20engine%20optimization
correct
Record 1, Abbreviations, English
- SEO 2, record 1, English, SEO
correct
Record 1, Synonyms, English
- natural referencing 3, record 1, English, natural%20referencing
correct
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
Search engine optimization (SEO) can be described as strategies and tactics used to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. The goal of successful SEO is to obtain a high-ranking placement in the search results page of a search engine ... The higher a website naturally ranks in organic results of a search, the greater the chance that that site will be visited by a user. 4, record 1, English, - search%20engine%20optimization
Record 1, Key term(s)
- search engine optimisation
Record 1, French
Record 1, Domaine(s)
- Internet et télématique
- Commerce électronique
Record 1, Main entry term, French
- référencement naturel
1, record 1, French, r%C3%A9f%C3%A9rencement%20naturel
correct, masculine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- référencement non payant 2, record 1, French, r%C3%A9f%C3%A9rencement%20non%20payant
correct, masculine noun
- optimisation pour les moteurs de recherche 3, record 1, French, optimisation%20pour%20les%20moteurs%20de%20recherche
correct, feminine noun
- référencement organique 4, record 1, French, r%C3%A9f%C3%A9rencement%20organique
avoid, anglicism, masculine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Ensemble de techniques qui permettent d’assurer à un site de la toile, sans recourir à des moyens payants, une meilleure position dans les résultats proposés par les moteurs de recherche en adaptant le contenu de ce site aux caractéristiques des algorithmes des moteurs. 2, record 1, French, - r%C3%A9f%C3%A9rencement%20naturel
Record number: 1, Textual support number: 1 CONT
Le référencement naturel est utilisé afin de faire apparaître un site ou des pages Web dans les premiers résultats de recherche naturels des moteurs de recherche [...] Le but étant de positionner ce site ou ces pages Web sur les mots-clés correspondants aux requêtes tapées par les internautes. 5, record 1, French, - r%C3%A9f%C3%A9rencement%20naturel
Record number: 1, Textual support number: 1 OBS
référencement non payant : désignation et définition publiées au Journal officiel de la République française le 30 août 2022. 6, record 1, French, - r%C3%A9f%C3%A9rencement%20naturel
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Internet y telemática
- Comercio electrónico
Record 1, Main entry term, Spanish
- optimización para motores de búsqueda
1, record 1, Spanish, optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
correct, feminine noun
Record 1, Abbreviations, Spanish
- SEO 1, record 1, Spanish, SEO
correct, feminine noun
Record 1, Synonyms, Spanish
- optimización para buscadores 2, record 1, Spanish, optimizaci%C3%B3n%20para%20buscadores
correct, feminine noun
- optimización de motores de búsqueda 3, record 1, Spanish, optimizaci%C3%B3n%20de%20motores%20de%20b%C3%BAsqueda
avoid, see observation, feminine noun
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 DEF
Proceso de mejorar la visibilidad de una página web en motores de búsqueda a través de los resultados “naturales” o no-pagados ("orgánicos" o "algorítmicos"). 4, record 1, Spanish, - optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
Record number: 1, Textual support number: 1 CONT
La optimización para buscadores afecta únicamente a los resultados de búsqueda orgánicos, no a los resultados pagados o patrocinados [...] 2, record 1, Spanish, - optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
Record number: 1, Textual support number: 1 OBS
optimización de motores de búsqueda: Este término se presta a confusión porque no son los motores de búsqueda los que se optimizan sino los sitios web para quedar mejor ubicados en los resultados de la búsqueda que realizan dichos motores. 5, record 1, Spanish, - optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
Record number: 1, Textual support number: 2 OBS
SEO: por su sigla en inglés (search engine optimization). 5, record 1, Spanish, - optimizaci%C3%B3n%20para%20motores%20de%20b%C3%BAsqueda
Record 2 - internal organization data 2020-09-14
Record 2, English
Record 2, Subject field(s)
- Information Processing (Informatics)
- Internet and Telematics
- Collaborative and Social Communications
Record 2, Main entry term, English
- organic content
1, record 2, English, organic%20content
correct
Record 2, Abbreviations, English
Record 2, Synonyms, English
Record 2, Textual support, English
Record number: 2, Textual support number: 1 CONT
Organic content is anything you post on your page without any paid promotion behind it. 2, record 2, English, - organic%20content
Record 2, French
Record 2, Domaine(s)
- Traitement de l'information (Informatique)
- Internet et télématique
- Communications collaboratives et sociales
Record 2, Main entry term, French
- contenu naturel
1, record 2, French, contenu%20naturel
correct, masculine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- contenu organique 2, record 2, French, contenu%20organique
avoid, calque, masculine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 CONT
Le référencement naturel [...] est [axé] sur le contenu naturel de votre site [Web]. 3, record 2, French, - contenu%20naturel
Record 2, Spanish
Record 2, Campo(s) temático(s)
- Tratamiento de la información (Informática)
- Internet y telemática
- Comunicaciones colaborativas y sociales
Record 2, Main entry term, Spanish
- contenido orgánico
1, record 2, Spanish, contenido%20org%C3%A1nico
correct, masculine noun
Record 2, Abbreviations, Spanish
Record 2, Synonyms, Spanish
Record 2, Textual support, Spanish
Record number: 2, Textual support number: 1 CONT
El contenido orgánico es aquel que se publica en las redes sociales y no entraña coste alguno. Es el tipo de contenido que se busca que ayude a mantener la presencia de la marca en las redes, a establecer relaciones con clientes potenciales, y ofrecerle información valiosa a la audiencia. 1, record 2, Spanish, - contenido%20org%C3%A1nico
Record 3 - internal organization data 2014-11-05
Record 3, English
Record 3, Subject field(s)
- Internet and Telematics
Record 3, Main entry term, English
- referencing
1, record 3, English, referencing
correct
Record 3, Abbreviations, English
Record 3, Synonyms, English
Record 3, Textual support, English
Record number: 3, Textual support number: 1 CONT
Want to know the difference between natural referencing (SEO) and paid search advertising in order to choose the best strategy to improve your search engine visibility and rank? ... The main difference between these two types of referencing is that one of them guarantees a specific rank, while the other does not guarantee anything but allows your website to achieve a certain search engine rank naturally at the end of a longer or shorter campaign. 1, record 3, English, - referencing
Record 3, French
Record 3, Domaine(s)
- Internet et télématique
Record 3, Main entry term, French
- référencement
1, record 3, French, r%C3%A9f%C3%A9rencement
correct, masculine noun
Record 3, Abbreviations, French
Record 3, Synonyms, French
Record 3, Textual support, French
Record number: 3, Textual support number: 1 CONT
[...] l'action générique d’inscription dans les moteurs de recherche a été appelée référencement. Aujourd’hui, sa pratique s’articule autour des outils de recherche, plus particulièrement des moteurs et des annuaires de recherche, en tentant d’améliorer le positionnement des sites(et donc leur visibilité) dans leurs pages de résultats. [Le référencement] s’articule par la mise en place de deux stratégies distinctes et complémentaires : le référencement naturel [...] et le référencement payant [...] 1, record 3, French, - r%C3%A9f%C3%A9rencement
Record 3, Spanish
Record 3, Textual support, Spanish
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