TERMIUM Plus®

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ABAISSEMENT PRIX [1 record]

Record 1 2002-10-15

English

Subject field(s)
  • Merchandising Techniques
  • Market Prices
CONT

Your current market share is small. If you already have the lion's share of your market, there's not much advantage in cutting prices in terms of attracting new business. If your share of the market is small, however, the potential for additional sales from a price cut is significantly improved.

French

Domaine(s)
  • Techniques marchandes
  • Prix (Commercialisation)
DEF

Décision prise par l'entreprise de réduire le prix de vente de ses marchandises, produits ou services.

Spanish

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