TERMIUM Plus®

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Alphabetical list of terms

Record 1 2001-03-12

English

Subject field(s)
  • Communication and Information Management
  • Management Theory
CONT

Whether the change process was carried out through consensus building or exercising the charismatic power of the C.E.O., we found that organizations adopted a cascading approach to mobilizing commitment.

French

Domaine(s)
  • Gestion des communications et de l'information
  • Théories de la gestion
DEF

Modèle de transmission de la communication dans l'organisation qui consiste à transmettre l'information de haut en bas de la structure hiérarchique.

OBS

communication verticale descendante : expression tirée de l'ouvrage Méthode actuelle de gestion des entreprises, Joseph Massie, page 105.

Spanish

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